Nba 2009 Credentials Light Final Mv

© Netbooster Asia 2009

Company Profile


The Leading Online Advertising Agency in Asia


Contents

The Agency

What We Do

Case Studies


The Agency


The Agency at a Glance

Who A subsidiary of International NetBooster Group, founded in 1998 with more than 250 online marketing specialists

Where Offices at Manila, Shanghai and Singapore Campaigns managed throughout Asia

What A fully integrated Online Marketing Agency

How Through online strategy, web production, promotion and creative services

For Who For top tiers local and international businesses including banks, airlines, telecomunications, consumers goods


Strategic Web Consulting

Understanding yourBusiness

Defining & meeting yourObjectives

Understanding &Targeting your Market

Customizing anIntegrated Online

Marketing Solution

Performance Monitoring & Reporting

Search Engine MarketingWeb Design& Development

Technical/Semantic Audit & Recommendations

Design Creation& Integration

Website Application Development

Search Engine Optimization

Paid Search Advertisement

Media Buying

Viral Marketing

Affiliate Marketing

Email Marketing

Online Reputation Management

Our services

Encompass the entire scope of online media from the creation of a website to the implementation of advertising and marketing strategies


What We Do


We understand our clients’ marketing objectives. We come with the right concept to suit customers’ business

needs

NetBooster Asia offers customized strategic web consulting services and ensure to always master the latest web marketing innovation.

Our Strategic Web Consulting services include:

• Web Research • Benchmarking• Strategic surveys• Case Studies• Creative Concept

1. Strategic Web Consulting


2. Design, Development & Content

NetBooster Asia offers the creative excellence of an advertising agency combined with the technical expertise of a world-class web development team

Web Design, Development & Content Services include:

• Web Design– Creative audit and recommendations, template designs, website integration, creation of banners, Flash animation and video integration, etc

• Web Development– Technical audit and recommendations, PHP development, Java and Flash programming, quality assurance, data encoding, back office application, website maintenance, etc

• Web Content– Rich media, graphics, textual, video, or any content to be found on the web



3. Online Marketing Services

NetBooster Asia offers strategic Search Engine Marketing services that cater specifically to clients’ needs.

Search Engine Marketing Services include:

• Search Engine Optimization• Paid Search Advertisement• Media Buying• Social Media Marketing• E-mail Marketing• Affiliate Marketing


Online Marketing Services

Search Engine Optimization | Have your website rank high on search engines during organic search by your targeted audience

Paid Search Advertisement | Be visible immediately when your target audience searches for your products / services by showing up on the first page of the search engines

Media Buying | Increase brand knowledge and visibility through the purchase of “online ad space” on industry related websites

Social Media Marketing | Build self-propagating visitor streams and “word-of-mouth” through marketing mediums such as blogging, viral emails, event websites and online videos

E-mail Marketing | Send emails / newsletters to your clients / prospects to build brand or product awareness and consciousness using a qualified data base

Affiliate Marketing | Advertise on other publishers websites to increase your sales effortlessly


Pay Per Click Campaign for KLM


4. Performance Monitoring and Reporting

Netbooster Asia can track and measure your online campaign's performance with tools that give you a comprehensive analysis of your online marketing investments.

Performance Monitoring and Reporting Services:

•ROI Platform– Track the clicks, conversions and keywords of your paid advertisement

campaigns

•Visibility Platform– Track the position of your site and your competitors!

•Social websites Monitoring– We ensure day-to-day follow-up and buzz creation for your campaign on

social websites such as Youtube, Facebook and blog platforms.


Our Tracking Platform

ROI Platform™ - An interface for tracking clicks, conversions and keywords

– Summary of indicators to track cost of the campaigns

– Evolution of traffic and sales– Analysis of the origins of traffic– Measuring the return on investment

(ROI)– Calculation of the cost of

acquisition – Comparison on different network on

the same ratios– Measure the post-conversions


Case Studies



ProjectIntegrated Online Advertising Campaign

Objective- Launch and promote Dark Temptation, a new fragrance from AXE - Support offline advertising effort to increase sales

ServicesSTRATEGY- Online Product launch conceptualization- Online Strategy recommendationWEB DESIGN & DEVELOPMENT- 3D Design & Flash Animation - Action Script Programming- PHP / MySql Development- Video Creation & Integration- Widget | Icons | Logo- Bookmark Functionality- Emailing

- Content creation / Copywriting- Banner Ad design and variation- Back Office implementation- SEO Compliant Integration

ONLINE ADVERTISEMENT / PROMOTION- Video Production- Media Planing- Social Networking- PR / Community Networking - Offline Blogger Event- Press Release distributionPERFORMANCE MONITORING - Campaign Optimization- Results Tracking - Social Networking- PR / Community Networking - Offline Blogger Event- Press Release distribution

Unilever is a global market leader with a strong portfolio of food, home and personal care brands. The company has 400 brands including well-known Lipton, Knorr, Dove and Axe

http://www.axe.com.ph



Solution- Developed a full Flash website with stylish and classy look - Enhanced the brand identity of the new AXE Dark Temptation- Conceptualized and developed a Photo Contest, with a user-friendly Back Office application - Created and produced videos/web advertisements and posted them on popular video sites - Deployed web 2.0 techniques like blogging and social networking to help build buzz on the

Web- Launched offline and online PR initiatives which was kicked off by a Bloggers Event- Developed a comprehensive media plan (including banner ad on Yahoo, Friendster,

Facebook…) - Launched targeted email marketing campaigns

Achievements- More than 55,000 unique visitors and 1,200 promo participants played the game in only

its 1st month – an achievement experienced for the first time by Unilever Philippines for an online engagement






Greenwich

ProjectFull Management of website design & online promotions

Objective- Promote the new brand image- Promote the Greenwich products & delivery service to increase sales - Establish a community & expand network of Greenwich customers

Touted to be the Philippines' number one Pizza chain, Greenwich has over 240 stores and sales of over 3 billion as of the end of 2005. In 1994, fast food giant Jollibee Foods Corporation acquired 80% of the shares after seeing the company's great potential.

ServicesSTRATEGY- Web audit, recommendations and

conceptualizationWEB DESIGN & DEV - PHP / MySql Development - Flash Animation- CMS Drupal- Rich Media Gallery- Content Creation / Copywriting- Back Office Implementation- SEO Complaint Integration


SolutionsPhase 1:- Used advanced design techniques, Flash technology and web usability best

practices,- Re-designed the website- Enhance the online brand experience of Greenwich customers/site visitors- Used PHP and Drupal technologies to get a fully updatable website- Developed a rich media gallery for photos and videos, as well as promos sectionPhase 2:- Covering a global online marketing effort to complement the website initiative,

from mid 2009

Achievements- We have successfully designed and developed a stylish looking yet functional

website that effectively captured the young and dynamic target market of Greenwich

Greenwich




ProjectFull Management of website design & online promotions

Objective- Enhance their presence on the Web - Promote their new brand identity - Increase their online flight bookings

ServicesSTRATEGY- Technical Audit- Online Strategy recommendation

Seairhttp://www.flyseair.com

SEAIR is the second-oldest airline in the Philippines. The leisure airline serves a total of 15 destinations in the Philippines. It also offers the fastest and most number of connections to Boracay.

WEB DESIGN & DEV- PHP / MySql Development- CMS Drupal- Content Creation / Copywriting - Banner Ad Design and Variation- SEO Compliant Integration- Flash Animation / Flash Map- Mini site creationONLINE ADVERTISEMENT / PROMOTION- Media Planning- Press Release Distribution- SEOPERFORMANCE MONITORING- Campaign Optimization- Results Tracking


SolutionsPhase 1:- Used Flash technology and web usability best practices- Re-designed the website to improve user experience. - Implemented SEO strategies - Incorporated a map designed in Flash - Designed a mini-site for the “In-Flight” travel magazine - Improved the site’s search engine rankings through rich contentPhase 2:- Implementing off-page SEO strategies (forum postings, text ad links, blog

creation …)- Setting up online media buying strategies

Achievements- Successfully launched the website with its new and classy design- Created a user-friendly interface- Enhanced the user experience to promote SEAIR’s brand image and

increased conversions

Seairhttp://www.flyseair.com





Thank you

Contact Us Now

Marianne Viot | Communications Manager [email protected] | +63 919 46 33 618


Office in the Philippines2101 Antel Corporate Centre121 Valero St. – Salcedo

VillageMakati City 1227

Office in ChinaRoom 4150

580 Nanjing Road West200041 Shanghai