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Since 2013

Muster maven - Business, Brand, Sales & Marketing consting firm Pune, Maharashtra, India

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Since 2013

Business Makeover Consultants

•Corporate Brand OGSM

•Brand Key designing

•Researchers- Primary & Secondary

•Product developers

•Packaging designers

• Sales promotion

•Business plan

•Digital Media - Social & Internet

•Public Relation

• Sales & Distribution

Design Business plan

Develop Brands

Be with you till the profits are delivered

portfolio

about us

Client stories

Case studies

clients

contact

services

Contents

Who we are?

o We are two years young start-up based in Pune.

o Our objective is to develop, build brands for new, small & mid-sized visionary entrepreneurs

o Started in Aug 2013, Muster Maven have worked with 9 brands/Companies

o Our clients span across industries like Car care, Frozen food, processed food & Beverages, Bakery, Health & nutrition, Retail/Franchise, Architect & Interior Designing, Medical Services etc

Our philosophy?Be serious

Work Systematically

In time

Do handholding

Gain Trust

Our Team

Vinod Gaikwad C E O

19 years of experience in

Market Research, Sales,

Marketing & Business Plan.

Anil Arya Brand Head

15 years of experience in

Product & Brand Management & Sales – MT, GT,

HORECA

Sunanda VermaHead- PR &

Digital Media

8 years of experience in

Digital Marketing &

Brand Management

Ashish Bhalerao

Business Head

13 years of experience in

Finance & Account /

Quality Improvement

Sachin Sonawane

Graphics Head

6 years of experience in

graphic designing

Is your company planning to

Grow your Business

Be the significant

player in your Industry

Launch new Products /Brands

Diversify in new

categories or industry

Consolidate your past

efforts

Enhance your turnover and/or

bottom-line

Control Marketing

department cost-to-company

Use digital and/or PR platform

Automizeyour sales processes

If “YES” then we can do it for you

What we do?

What we do?

Implementation of the Business Plan – 12 months

Product Distribution Market launchAdvertising & Sales

PromotionReview & Corrections

Sales & Distribution – 3 Months

Distribution Chain DevelopmentManpower recruitment/ training &

developmentMT, GT & HORECA Listing

Product & Brand Plan – 2 Months

Product/Service Development Brand Key Design Packaging development

3/5 yr. Business Plan (Top Line & Bottom Line) – 1 Month

Objectives Goals Strategy Measures Marketing Plan Revenue & Expenses budget

Environmental & Consumer study -2 Months

Secondary Data Research PESTEL AnalysisQualitative & Quantitative (Primary)

Research

How do we work?

We believe in entrepreneurshipour process of working is based on

20 years of working experience

We work on turnkey assignmentsWe have worked with MNCs &

Indian entrepreneurs grown in to an organized business houses.

Why us?

Our Clients

o Rivera Auto Care - Pune

o Gadre Marine Exports Pvt. Ltd. – Ratnagiri

o Sanjay Ghodawat Group – Kolhapur

o Recon Oil Industries Pvt. Ltd. – Mumbai

o Valens Agro Pvt Ltd. - Pune

oNew Poona Bakery –- Pune

o Avanti Deshpande Nutritionist – Pune

o Ketan Sonalkar Architect – Mumbai

o Universal Cancer Conquest - Pune

Sanjay Ghodawat GroupConsumer Products

Kolhapur

Case Study

•Business Consultancy - RetainersAssociation type

•Namkeen, Packaged Drinking Water, Chips and extruded snacks

Products

•Star & POBrand

•Category Analysis, Primary research

•Appointment of Agencies

•PR, Social Media

•Brand Endorsement

Work done

•Sales and Distribution network development

•Product Launch

•Advertising & Sales Promotions

Work Done

Signed Navjot Singh Sidhu as the brand ambassador

Launched the products with gala press conference attended by 33 journalists and 7 television media

Conducted consumer research for the launch of innovative range of snacks

Working on the business plan, brand core & marketing plan for the launch of processed foods

Developed & launchedNamkeen, PackagedDrinking Water,innovative range ofsnacks, rice as per thebusiness plan.

Recon Oil Industries Pvt. Ltd.

Mumbai

•Business Consultancy - RetainersAssociation type

•Kachhi Ghani Mustard oil, Sesame Oil, Coconut Oil

Products

• Tez, Tilsona & CococareBrand

•Category Analysis, Primary research, A C Nielsen retail audit data

•Appointment for Agencies

•Change of packaging

Work done

•Sales and Distribution network development

•Product Launch plan

•Advertising & Sales Promotions

Work Done

More than two decades old company

Distribution presence in more than 24 states in India

Cococare, flagship brand of Recon was assigned as a divestment in 1999 to HUL and HUL in 2006 reassigned to Recon

Also, exports its products to more than 18 countries

OLD LABELS

NEW LABELS

GadreMarine

Exports Pvt. Ltd.

Ratnagiri

What we did for Gadre ?

Studied and analyzed the company, its products and markets and categorized the products as per the usage pattern

Performed Environmental and Consumer Studies through PESTEL Analysis and Market Research Activities & designed 3 years Business plan

Developed OGSM for the company & Bard Key for Brand Gadre

Identified 50% gaps in distribution & brand sales promotions

Designed the new packaging strategy for their entire products range

Developed 3 year detailed business plan

New Poona BakeryPune

Old & New

What we did for New Poona Bakery?

Conducted research at their franchise outlets to gain insights and areas of improvement .

Did thorough analysis of their sales trends and manufacturing facility

Developed the business turnaround plan to increase the franchise, Enter the tea stall markets , develop franchise outlets at taluka level and enter the open retail market.

Appointed advertising agency.

Developed brand key for NPB and changed the logo and communication.

Re-launch with press conference and defined sale and marketing strategy.

Press Conference for NPB

Old look

New Look

contact

let's meet to define the scope of

association

www.mustermaven.com

Anil Arya7767812213

[email protected]

Vinod G Gaikwad9049094060

[email protected]

Ashish [email protected]