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Recent presentation @ BarCamp Malaysia (26/07/08) about the new shakeup in the music business.
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Music 2.0
Community Building & Survival Guide
WHY ?
Why artists & people alike should have their own social
network
Why is it important
Why you don't need a music label
WHERE ?
Where to look for Web services to help spread the
love
Where can I sell my music
Where to get the right tools, for the right job
HOW ?
How to build your own social network
How to sell music & beyond
How to use the right tools, for the right job
Merchandise
Why you don't need a label
www.radiohead.com
music that spreads - wins!
safe is risky
www.inrainbows.com
artwork
bonus cd
digital photographs
lyric booklets
12” vinyl
over 2 million downloads
$5 per album
$10+ million
60% - FREE!
“This is major, and it’s such a slap in the record industry’s face. An unsigned superband, treating loyal fans and
customers like loyal fans and customers instead of thieves — what a
revolutionary concept.”
boingboing.net
how ?
www.cdbaby.com
www.cdbaby.net
fill up submission form
mail 5 cds
digitize
sell
$35 bucks only!
RM114 sahaja! yey!
digital distribution
you are the label
cdbaby is just the distributor
no rights are harmed
cancel any time
no startup cost
itunes, napster, rhapsody, amazon
legal mp3s
they keep 9%, you take 91%
community
www.waste-central.com
create
interact
share
grow
how ?
www.ning.com
custom branding
member profiles
event listings
discussion forum
photos & slideshows
what else ?
house of cards
radiohead + google
www.radioheadremix.com
facebook myspace website
www.last.fm
www.amiestreet.com
www.hypem.com
Q & A
thank you