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https://www.youtube.com/watch?v=QqLs0
CBNoSA
Mr. Worldwide Marketing:
Lessons Learned from Pitbull to apply to our Business Today!
Presented By Elizabeth Quintanilla
Photo:
http://www.theplace2.ru/phot
os/Pitbull-md4613/pic-
396636.html
#pcatx @equintanilla
Pitbull .. How
to make a hit
#pcatx @equintanilla
Photo:
http://www.chicagonow.com/chicagos-
real-law-blog/2015/05/pitbull-strippers-
and-hiring-a-lawyer/
Brand Like a Rockstar!
#pcatx @equintanilla
http://www.hollywoodreporter.com/news/po
wer-pitbull-timber-rapper-reveals-691054
Brand Like a Rockstar!
#pcatx @equintanilla
Always Take Credit For
Everything That is Yours
#pcatx @equintanilla
"The only business that I knew growing up was flipping
— that's what the music business is to me," Pitbull
says he learned from his early drug dealing days.
Read more: http://www.businessinsider.com/pitbull-
wants-billion-dollar-empire-2014-3
Pay attention to Pitbull
https://www.youtube.com/watch?v=TGtWWb9emYI
Make Sure Everything You Do
Reflects What Your Fans
Expect From You
#pcatx @equintanilla
Photo:
http://www.sandiegoreader.com/events/2015/may/08
/pitbull-jason-derulo-david-guetta/#
Make a Personal Investment
#pcatx @equintanilla
Photo: http://www.vh1.com/news/2011-11-
28/pitbull-endorses-voli-vodka/
Extend Your Brand in Only
Directions That Make Sense to
Your Customers
#pcatx @equintanilla
Photo: http://www.directlyrics.com/pitbull-fun-
music-video-premiere-news.html
Pitbull Back In Time Breakdown
https://www.youtube.com/watch?v=zaSZE194D4I
Partnerships and Joint
Ventures
#pcatx @equintanilla
Photo: http://m.axs.com/what-did-pitbull-do-at-the-
playboy-mansion-20853
Pitbull and Playboy
https://www.youtube.com/watch?v=EAyzpLGBI1E
Celebrity Endorsements
#pcatx @equintanilla
Here is the beginning of the first verse to Give Me Everything by Pitbull featuring
Ne-Yo and Nayer.
"Me not working hard?
Yea right, picture that with a Kodak
And better yet,
Go to Times Square, take a picture of me with a Kodak"
The chief marketing officer at a certain camera company has a smile so big :D
Hijacked Pitbull - Walmart
Facebook Promotion
#pcatx @equintanilla
Photo: http://readwrite.com/2012/07/31/hijacked-
walmart-facebook-promotion-holds-a-lesson-in-
local-marketing
Treat Your Partners Well ..
#pcatx @equintanilla
AGENDA:
“Endorsement
Deal Matters,”
“Investments,”
and, in capital
letters,
“DISRUPTION!”
Make a Personal Investment
#pcatx @equintanilla
Photo: http://www.eonline.com/news/552260/pitbull-
receives-honorary-degree-takes-best-graduation-
photo-ever-see-the-silly-pic
Takeaway:
Tip 1: Make an extreme effort to make
certain their name is mentioned.
Tip 2: It takes a village to raise a business
#pcatx @equintanilla
“It’s a constant fight. Every
day, you get up and fight. I
mean that in a good way —
it’s a way of hustling and
being motivated,” ~Pitbull
Photo:
http://soundisstyle.com/2013/08/
pitbull-avicii-wake-me-up-
remix.html