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Spa Salon Mobile Marketing spasalonmobilemarketing.com 5 step strategy By Gerard Fairley

Mobile Marketing for Salons Spas and Stylists

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http://spasalonmobilemarketing.com/ Mobile Marketing for Salons Spas and Stylists relies more on search, social media and email marketing. Your customer is looking for you online, and with certain keywords. Your customer expects to finds reviews about you Yelp and Google Reviews. This slide help you to plan an effective 5 point Mobile Marketing Strategy to get more traffic to your website and customers on your Salon or Spa.

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Page 1: Mobile Marketing for Salons Spas and Stylists

Spa Salon Mobile Marketing

spasalonmobilemarketing.com

5 step strategyBy Gerard Fairley

Page 2: Mobile Marketing for Salons Spas and Stylists

Mobile Optimized Website Social Media Marketing Email-Text List Building and Marketing Review Websites Paid Ads, Live Events

5 Step Strategy

Page 3: Mobile Marketing for Salons Spas and Stylists

Mobile Optimized Website

Page 4: Mobile Marketing for Salons Spas and Stylists

60% of your customers will access your site from a cellphone or mobile device

Your website must be viewable on desk top computers and cellphones/mobile devices

A customer should be able to easily call and/or email you right from their mobile device.

A customer should be able to book an appointment online from their mobile device.

1. Mobile Optimized Website

Page 5: Mobile Marketing for Salons Spas and Stylists

Social Media

Page 6: Mobile Marketing for Salons Spas and Stylists

Properly optimized profiles will generate tons of traffic to your website. You have to have your keywords in your “bio” and

“about me” sections on all of your social profiles Use Twitter, Google+ then Facebook in terms of

value for your time and money invested. All of your posts, and status updates must contain

your keywords to get picked up in a search. You have to understand the differences/similarities

of each social profile and know how to use them.

2. Social Media Marketing

Page 7: Mobile Marketing for Salons Spas and Stylists

Email - Text

Page 8: Mobile Marketing for Salons Spas and Stylists

The key to developing a List, is to have the right “compelling offer”

Creating a database of your customers email and/or cellphone info, will allow you to build and maintain a loyal customer community.

A list of customers allow you to send out immediate “calls to action” with coupons and Email/Text blasts.

3. Email – Text List Building/Marketing

Page 9: Mobile Marketing for Salons Spas and Stylists

Review Websites

Page 10: Mobile Marketing for Salons Spas and Stylists

Review Sites are where people leave online testimonials and reviews of your service.

The main ones to be on are, Yelp, Google Reviews, Foursquare, City Search.

Reviews help to spread “word of mouth” buzz online about you and your Brand.

Encourage your customers to leave a review by incentivizing them, and rewarding them after.

4. Review Websites

Page 11: Mobile Marketing for Salons Spas and Stylists

Paid Ads – Live Events

Page 12: Mobile Marketing for Salons Spas and Stylists

This should be done only after steps 1-4 are completely installed

Google Ad Words and Facebook Ads Foursquare and CitySearch Banner Ads Live Expos and Events

5. Paid Ads and Live Events

Page 13: Mobile Marketing for Salons Spas and Stylists

SpaSalonMobileMarketing.com

Facebook.com/GerardFairley Facebook.com/SpaSalonMarketing Twitter.com/SalonMarketing1 YouTube.com/ExclusiveParties Pinterest.com/GerardFairley

For Google Plus+ just do a search of my name

Web Properties

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I will look at your online activity (websites and social media properties) and give you an objective Salon Internet Marketing business clinic (diagnosis)

Email to you a personal white paper with new proposed strategy and how to implement them + Skype/phone explanation

I will go into your accounts and set up all of your social properties (keywords bio/about me descriptions)

Help you set up your Email/Text list “opt ins” and landing pages.

I will be available for email support and 3hrs/week scheduled Skype/talk (for a 3 week consultant/monitoring period)

Gold Package $425

Page 15: Mobile Marketing for Salons Spas and Stylists

You can get my 40page ebook and video now only $9.99.

This is a 5 Step Mobile Marketing Strategy for Salons, Spas, Stylists and MUA.

Text salonmarketing 72727 and the link to purchase this ebook will come to your cellphone.

Ebook and video