Embed Size (px)
DESCRIPTION
We’ve all heard that “mobile is the next big thing”, but how do you make it actually work for you as an affiliate? In this panel we will explore profitable mobile affiliate site strategies, SEO techniques, paid ads and affiliate offers to show you how to make a mobile web presence that makes money.Experience level: Intermediate, AdvancedTarget audience: Affiliates/Publishers, Merchants/AdvertisersNiche/vertical: MobileDush Ramachandran, VP Sales & Business Development, ClickBank (Twitter @DushR) (Moderator)Scott Bain, Mobile Marketing Manager, Neverblue (Twitter @scottbain)Michael Martin, Owner, Mobile Martin (Twitter @googleandblog)Keith Posehn, President, Zorz LLC (Twitter @kzorz)
Citation preview
Mobile Media Buying
Scott BainMobile Marketing ManagerNeverblue
Mobile Media Buying – Paid Traffic
• What’s out there?• How to make the most• How to monetize• Tips n tricks
Where to Buy - Search
Where to Buy - Display
Where to Buy - Other
Optimizing Your Traffic
• Track• Make relationships (AKA spend money)• Analytics
Creative
• Mobile Specific• Ads to target consumers
Creative – Short Form
Creative – Click to Call
Creative – E-mail Bridging
Creative – Other
• SMS• Phone Me• Applications•Etc.
Mobile Media Buying – Paid Traffic
• Lots of traffic out there• Track and analyse everything• Test, test, test
Mobile Media Buying
Scott BainMobile Marketing ManagerEmail = [email protected] = neverbluescottTwitter - scottbain
