Digital Sparks: Technology for agencies

The Leading Online Advertising Management Platform

$2.1

About Marin Software

Spend is rising faster than query volume, driving increases in cost-per-click

The Search Marketer’s Dilemma

• Increase spend while maintaining a constant ROI

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The Search Marketer’s Challenge

(Increase volume while maintaining ROI)

Platform

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Start With The Right Data

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Marin was designed to optimise using the data that matters most to your clients

Separate Mobile Campaigns

• Separate audience

• Separate targeting

• Separate tracking

• Separate bidding

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CostPerConv

7.4%

Link Phone Conversations to Paid Search

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AnalyticsReporting

Optimisation

AOV

39%

ROI

2.5x

Proven Financial Lift

400% increase in conversions;Doubled ROI

30% increase in leads;bidding to multiple events

45% more conversions;28% increased revenue

33% decrease in CPA; 12% increase in conversion rates

20% overall decrease in CPL;600% increase in content network leads

60% improvement in ROI; Cut spend by 10%

83% lift in ROAS and 136% increase in revenue from long tail campaigns

38% increase in conversion rates; 18% decrease in average CPA

Proven Time Savings

50% less time spent on management; 66% reduction in on-boarding time

50% less time spentmanaging paid search

33% less time spent managing paid search

50% reduction in hours required to manage paid search programs

80% reduction in time spent reporting

90% less time spent bidding; 40% less time on campaign management

Creating 74% more seasonal groups, with less resources

Doubled keywords under management with same resources