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Medium
Business
Winnie’s Boutique and
General Merchandise
HISTORY
It all started10 years ago when Mrs. Winnie
Campay noticed a wonderful boutique
where the clothes and lingerie was so
beautiful having a higher quality and better
design than the things that she saw in
malls. She wanted to build a business that
was the same from the boutique that she
admires. Once she’d made the decision,
she starts to plan. Having a capital of more
or less 2 million she started to build her
company.
It all started10 years ago when Mrs. Winnie
Campay noticed a wonderful boutique
where the clothes and lingerie was so
beautiful having a higher quality and better
design than the things that she saw in
malls. She wanted to build a business that
was the same from the boutique that she
admires. Once she’d made the decision,
she starts to plan. Having a capital of more
or less 2 million she started to build her
company.
II. COMPANY PROFILE
III. 10 QUESTIONS
Why do you
construct this kind of
business?
According to Ma’am Winnie
, since college she wanted to
have her own business that
was related in selling
different apparels, that’s why
she construct this business.
How long does your
business operates?
10 years.
How much is your
capital?
Our Boss started this
business with a capital of
2 million Php.
How do you conduct
market strategy?
Our strategy is based on
serving our customer well. Our
concentration was focus on
maintaining quality of our
product and establishing a strong
identity on the local market.
How does your
business used quality
to promote its
product?
Our product is all branded
and 100% made up from high
quality materials. Although the
price of our product was high, still
many people choose to buy it
because it can be use for a long
time and has a prevailing design
that most of youth wanted.
Why is it advisable to
visit your business
rather than other?
Because we sell
products from already
tested and trusted brand.
Is your business
appropriate to the
needs of your
customer? Why?
Yes, because we provide
them not only clothes but also
cosmetics, sundals, accessories,
bags, jeans, and many more that
was appropriate in any
occasions, events and weather.
How does your
business become
well-known in
Tayabas?
Our business become
well-known in Tayabas
because we offer free
registration for those
people who are interested to
become our dealers.
What is the most
challenging
experience that your
business encounter?
The most challenging
experience that our business
encounter was
communicating with
our dealers, because some of
them were hard to talk with.
How does your
business provide
solution when there
is a failure in your
business?
To resolve our business failure,
we study our previous action
in our business. We also check
our logbooks to make sure that
our dealers are providing us
correct information.