Be the Conversation 5 Steps to Success in Social Media

Monica Ray

www.JAMMediaGroup.net

“Social media is an umbrella term that defines the various

activities that integrate technology, social

interaction, and the construction of words,

pictures, video and audio.”

-Wikipedia.com

Social Media

“Social Media is People Having Conversations

Online”

From Marta Kagan, What the F**K is Social Media

Or More Simply Put…

Over 80% of Americans use Social

Media Monthly

86% of Companies Plan to Increase Investments in Social Media Because: LOW Cost Marketing Gaining Traction We HAVE to Do It

*Source: Socialnomics

Businesses Are Seeing the Value

Businesses That Know How to Use Social Media Are Growing While Those that Don’t Are Declining

+18%

-6%

Uses More Social Media

Uses Less Social Media

*Source: Socialnomics

Businesses that Blog get 55% more web traffic then those that don’t

No Blog

With a Blog

Web Traffic

Source: Hubspot

“There’s no security on this earth, there’s only opportunity.”

-General Douglas MacArthur

Is Social Media the Biggest ShiftSince the Industrial Revolution?

TV CommercialsTelemarketers

Spam Emails

PRINT ADSRadio Ads

“Catchy”

Jingles

Pop-Ups

I Don’t Want

to Be Sold!

Outbound Marketing

Inbound Marketing

Getting Results for

Your Business

1. Develop a Strategy

2. Choose the Right Tools3. Listen First4. Be Human & Transparent

5. Engage

Still wondering if your business should be on social media?

Or Likely… It Already Is

Be the Discussion