Maximize business agility and it efficiency with enterpr mpeck ro_v3

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Maximize Business Agility and IT Efficiency with

Enterprise Manager 11g

Martin Peck

Director Sales Consulting, Eastern Europe and CIS

Agenda

• Enterprise Manager Product Strategy

• Business-Driven Application Management

• Challenges

• Capabilities

• Customer Case Studies

• Summary

Business-Driven IT Management

Services CloudCustomApplications

Third PartyApplications

PackagedApplications

Middleware Oracle Support

Virtual Environments StorageServers

Databases

WebPortal

ProductCatalog

Order EntryService

ShippingService

BillingService

OtherServices…

Business Services and Activities

Business-Driven

Application

Management

Integrated Application-to-Disk (Cloud) Management

Business Users and Customers

Integrated Systems

Management and Support

Business Transaction Business Transaction

Business-Driven IT Management

Services CloudCustomApplications

Third PartyApplications

PackagedApplications

Middleware Oracle Support

Virtual Environments StorageServers

Databases

WebPortal

ProductCatalog

Order EntryService

ShippingService

BillingService

OtherServices…

Business Services and Activities

Business-Driven

Application

Management

Integrated Application-to-Disk (Cloud) Management

Business Users and Customers

Integrated Systems

Management and Support

Business Transaction Business Transaction

Business - IT Disconnect

What the business wants to know –

• How many users accessed my application in last 30 days?

• How many orders did I accept?

• Which customers/partners did the orders come from?

• What percentage of these orders did I process within 24 hours? How many took longer than 72 hours?

• What caused 30% of my orders to fail?

What IT can only respond with –

• The application was up 99% of the time

• We had 200 concurrent sessions at peak load

• Every server and service in the order management application met it’s performance and availability SLA

• When faults were logged, we are able to resolve them within 2 hours

• We had 4 hours of unscheduled downtime on the messaging system

Business Owner

Users

KPIs

Business Owners

Servers

Resources

Metrics

Applications

Composites

Services

TransactionsProcesses

System Administrators Application

Architects

Solution: Business-Driven Application Management

User Experience ManagementResolve issues before the business is impacted

Business Transaction ManagementManage what matters most to the business

Business Service Management

Lowering the total cost of ownership

Business Owners

System Administrators

Application Architects





Lowering the Total Cost of Ownership

User Experience ManagementKey Challenges

User Experience Management

Business Transaction Management


User Session Analysis

Enterprise Ready

Business – IT Correlation

1. Can I monitor all user sessions?

Can I replay a particular session, and see what actions the user did / did not take?

2. Can I develop business actionable information from my user monitoring?

3. Does the solution

• Require custom instrumentation?

• Support web and packaged applications?

• Secure business data?

User Experience ManagementKey Capabilities


Enterprise Ready





• Monitor User Sessions, Transactions,

Application Pages

• User Session Analysis

- Identity / name

- History

- Search

• Session Replay

• Visibility into actions that that the user

did not take

Internet Cloud

DatabasesApplication

Servers

Web Servers

Hosts

User Experience Management ApproachesUser

Communities

Synthetic Test Monitoring Real User Monitoring



Enterprise Ready





• Built-in Analytics with business

data

• User Transaction Definition &

Monitoring. Conversion rates

between steps

• Business / Application error

monitoring (based on content)

• Analysis of user

experience

information based

on ―cube based

data sets‖

• Successive drill

down to identify

trends

• Customizable

dimensions that can

be based on

business data –

order value, product

id, etc.

Built-in Analytics with Business Data

Business Transaction Analyses

Usage Reports:

• Usage by Country/State

• Revenue


• Accelerators for EBS, Siebel,

PeopleSoft, JDE, WebCenter

• Integration with Business

Intelligence solutions

• Role-based access, including

security officer role


Enterprise Ready





User Experience ManagementDelights customers and recovers revenue lost because of IT issues

―With insights from Oracle Real User Experience Insight, we now get notified

within a couple of minutes when something goes wrong—if no new orders are

coming in or if the end-to-end processes aren’t working normally. That helps us

both lose less money as well as make more money.‖

Oscar Diele, Global Vice President of E-Commerce at TomTom

―NetApp NOW™ is a key online application, providing an array of self-service capabilities ….Oracle's Real User Experience Insight … offers the ability to combine business, application and diagnostics data to provide a complete view of business performance. It will enable a better understanding of potential issues and resolve them before they impact our global users and our business.

Tracy Ferrell, Director Applications Management, NetApp






Business Transaction ManagementKey Challenges




Transaction Monitoring

Exception Management

Business Context

1. What is the status of my in-flight transactions?

Where is the order I placed?

2. Can I get business actionable information from my transaction monitoring? e.g. customer category, order value

3. When errors and exceptions occur can I determine which transaction is affected?

Can I do the same with business exceptions?

Business Transaction ManagementKey Capabilities

• Oracle buys AmberPoint, a leader in Business

Transaction Management

• Enhances Oracle Enterprise Manager’s Business

Transaction Management capabilities

• AmberPoint complements the performance diagnostic,

configuration management, and lifecycle management

capabilities of Oracle Enterprise Manager



Business Context





• Monitor in-flight transactions

• Tracing across tiers and across

applications

• Tracing of synchronous and

asynchronous transactions

• Transaction level agreements



Business Context





• Leverages transaction

content/payload

• Business visibility into critical

business data, such as impacted

revenue, customer name, product

id

• Search messages and transactions

based on business data



Business Context





• Correlate faults & errors to individual

transaction instances

• Monitor Business &Technical

exceptions

– Stalled transactions, missing steps, error messages

– Incorrect data values, boundry conditions, etc.

– Business conditions, such as credit denied, orders over $1M, shipment longer than 7 days



Business Context




21

Exception ManagementReal-time Detection of Exceptions

• User-defined Exception Policies: Can leverage message content

• Flexible probe points: doesn't have to see every step

• Take action...

– Notify, intervene, etc

– Can invoke other systems – trouble ticketing, other exception handlers,

etc

Rejected OrderAlert

Business Transaction ManagementBetter service, lower cost, less risk

―This has enabled us to deliver better service to our partners. It has also enabled us to save money as we are better equipped to avoid SLA penalties and our eCommerce business is running more cost effectively. We are able to track everything and have a much more comprehensive view of how our business is running.―

Cedric Demarchez, eCommerce Project Manager for Mondial Assistance Group IT

"When we span systems trying to achieve a larger level transaction, and we're experiencing some unexpected behavior, our ability to peek into those systems and see messages flying around the environment allows us to troubleshoot and react much more quickly.―

Jorge Mercado, Lead Architect, MedicAlert

http://www.mondial-assistance.com/en/aboutus/homepage.htm






Business Service ManagementKey Challenges




Service Dependency

& Models

Service Lifecycle

Management

Service Performance Management

1. What application and system components is my service dependent on?

How will changes to any affect the other services?

2. Can the service implementers understand why performance & availability is not meeting expectations?

3. How do I track changes made?

Can I compare my settings between two environments?

Can I automate repetitive tasks, like cloning & patching?

Business Service ManagementKey Capabilities

Service Dependency

& Models

Service Lifecycle

Management





• Service-to-Service and Service-to-

System Dependencies

• Static and Dynamic topology to identify

call path, rogue usage

• All service types supported – web (http),

Java (WebLogic), Coherence, web

services, SOA, WebCenter, WebLogic

Portal


Service Depdendency

& Models

Service Lifecycle

Management





• In-context Performance analysis:

– Performance metrics for shared code visible

in-context of each service entry point

• Zero overhead production JVM Diagnostics

• Tracing between Java threads to DB sessions

• Support for Oracle SOA, Service Bus,

WebLogic Portal, WebCenter, Java EE,

Coherence

Performance Analysis

• View Service topology

• Drill into functional

implementation

• View performance for each step

(BPEL activity, service bus

pipeline, portal page, region, etc.)

• Drill into Java EE implementation

of functional step

• Even drill to SQL performance for

any service (including

dehydration SQL)


Service Depdendency

& Models

Service Lifecycle

Management





• Collection of configuration data

• Compare, search, analyze, provision

configurations

• Real-time configuration change detections

• Cloning and scale out automation

• Support for WebLogic, Coherence, SOA,

OSB

Application Configuration and Provisioning

• Automated, daily

collection of

configuration data

• Manage configuration

drift via configuration

comparisons

• Build new application

environments

efficiently

• Provision changes

completely

• Validate changes

made correctly

Business Service ManagementFaster problem resolution, and lower costs through automation

―Oracle Enterprise Manager Grid Control has become the key

monitoring tool for all of our IT support groups as well as the best tool

used during performance and tuning of the applications.‖

Brian Lindow, Infrastructure Architect

―With Oracle Enterprise Manager, we have not only improved our

Grid and SOA management capabilities, but have extended the

performance information that we can provide to our internal

customers.‖

− Sheng-Te Yang, Director, Application Services, Edmunds Inc


• Service Dependency & Models

• Service Performance Management

• Service Lifecycle Management

Business Transaction Management• Transaction Discovery

• Business Context

• Exception Management

User Experience Management• User Session Analysis

• Business – IT Correlation

• Enterprise Ready

Business – Driven Application ManagementOnly Oracle delivers…

Packs

• Real User Experience Insight

• Service Level Management Pack

Packs

• WebLogic Server Management Pack EE

• SOA Management Pack EE

• Management Pack for non-Oracle MW

• Application Mgmt Pack for EBS/Siebel/PSFT/JDE

• Management Pack for Identity & Access Mgmt

• Management Pack for Oracle BI

<Insert Picture Here>

―Implementing Oracle Application Management

Pack for Oracle E-Business Suite has enabled GE

Infrastructure to serve our customers 84% faster

with cloned instance availability. We’re also saving

US$200,000 annually in operations costs because

of 75% reduction in resources required.‖

Benjamin CabanasProgram Manager

GE Infrastructure

Avoids online revenue losses up to 25%

Cuts configuration management effort by 90%

Replaces manual tools with automation; saves time by 50%

Saves 80% time and effort for managing Databases

90% of IT issues addressed before they impact users

Drives asset utilization up by 70%

Reduces Database testing time by 90%

Reduces provisioning effort by 75%

Saves $1.9 million with Oracle Enterprise Manager

Saves $170,000 per year with Oracle Enterprise Manager

Deploys SOA infrastructure 92% faster

Delivers 24/7 uptime with Oracle Enterprise Manager

Cuts application testing from weeks to hours

Reduces critical patching time by 80%

Saves weeks on application testing time

Oracle Enterprise ManagerProven Solution. Trusted by Customers.

http://www.oracle.com/pls/ebn/live_viewer.main?p_direct=yes&p_shows_id=7586946

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