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M A P 1 6 S TA RT U P A C C E L E RAT O RA P P L I C AT I O N W O R K S H O P
M A K E I T G O O D
ME LBOU R N E AC C EL ERAT OR P R OGRAM
J E RE M Y K RAY B I L L
M A P S TA RT U P AC C E L E RAT O R
• Applications Open: Now!
• Application Deadline: 17 April
Visit our website: themap.co/map-startup-accelerator
MA P S TART U P AC CEL ERAT O R EL I G I B I L I T Y
Are one of the founders a student, staff or alumni from our participating faculties?
• Melbourne School of Engineering;• Faculty of Business and Economics / Melbourne Business School;• Faculty of Arts;• Faculty of Medicine, Dentistry and Health Sciences;• Faculty of Architecture, Building and Planning;• Melbourne Law School;• Faculty of Science; or• Faculty of Victorian College of the Arts and Melbourne Conservatorium of Music.
M A P S TA RTU P AC C E L E RAT O RSE L E C T I O N S TAG E S
17 March - 17 April 28 April 4-6 May and 12 May 25 May18 May(Do not submit
application at the last minute!)
The Basics
Do you have an idea?
Do you have a team?
Do you want to do MAP?
The Application Process
Online Video Pitch Night Selection Interviews
MAP Team – just questions.
Selection Panel - It’s also a pitch, but with questions.
Still a pitch, with an audience.
It’s a pitch.
What isa goodpitch ?
My Preferred Pitch Format
Who you are What the problem/opp is
How and Why you can win
• INTRODUCE YOURSELF!!
• One sentence elevator pitch
• Who your team is• Traction if you have
it
They’re more like guidelines
• What is the problem you solve?
• What is the market opportunity?
• HOW BIG IS THIS MARKET?
• What’s your solution?• What else is out there?• Why are you better?• What’s your traction?• HOW WILL YOU MAKE
MONEY?• How will MAP help you?• Say thanks• DON’T GO OVER TIME!
Have you watched 100
pitches?
*You should watch at least 100 pitches.?Things you should watch:
Youtube (seriously)Pitchenvy.com
Bestpitchdecks.comGuy KawasakiMary Meeker
MIT PITCH CONTEST VIDEOS
Early Steve JobsPaul GrahamDave McclureHeidi Ganahl
Stanford Tech VenturesSteve Blank
Reid HoffmanAaron Levie
Identity 2.0 keynotePositioning for
prosperity? Catching the next wave (Deloitte)
Style Stuff
• Preferably very enthusiastic
BE enthusiastic Where is your team? Don’t confuse me
BE knowledgeable Ditch the script You’re the only one here
• Preferably in the room
• Preferably silent after intros
• Probably worse speakers than you
• Don’t give me options• Don’t attack me with
data
• Especially about your market
• Avoid anecdotes/weasel words
• Don’t read from cards
• Avoid video for Pitch Night
• Cut content to keep it quick
• Don’t talk about other teams
Content Stuff
• Especially at the interview
• CAC is usually important
Know your market
Give me facts For the web guys
Deck-to-speech ratio
Show me competition
Show me money
• Domain names are im.por.rta.nt
• Can distract the audience
• Competition is good • Know how you will make it
• Know what you’ll do with it
• Join the few most important ones
Awesome Teams Do This
Have worked in it especially
Know the problem
Know the solution
Have a solid team
Need the experience
Show real traction Are having a good time
Domain experience, having worked together, good size
You can be too successful or at the wrong stage
If you don’t have real traction, start making some
Be enthusiastic
Or at least convince us that theirs is viable
Things You Will Need to Overcome:
Not being convincing
Having no traction
Not having clear direction
Being terrible at pitching
Pursuing a bad market
QUESTIONS?
Follow-ups, coaching sessions: [email protected]
Other resources: Open-office-hours: map.youcanbook.me Co-founder open mic event: http://goo.gl/forms/UVAbd28U3r