MARKETING MANAGEMENT

PRESENTED BY-

RAJEEV RANJAN RAJ

ROLL NO.-13

ZEUS CORPORATION MADE 35MM

CAMERAS.

IT MAKE CHEMICALS & FILMS ALSO.

IT IS A NORTH AMERICAN CO.

ESTABLISHED IN 1960.

OUT DATED PRODUCT.

TOUGH COMPETITION.

BAD PLANNING.

BAD COMMUNICATION.

BAD MARKETING.

KNOW ABOUT THE COMPETITORS

PROVIDE SOME DISC.

GOOD ADVERTISEMENT

WHAT THE NEED OF CUSTOMERS

ADD SOME MORE FEATURES

CREATE RELATIONSHIP WITH CUSTOMERS

ZEUS ALSO NEEDS TO MAINTAIN RELATION WITH RETAILER

ZEUS SHOULD ALSO MAKE VIDEO CAMERA IN SAME PRICE

THANK

YOU.