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The World’s Best World Map (And the story behind it)

Making of World's Best World Map

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Page 1: Making of World's Best World Map

The World’sBest World Map(And the story behind it)

Page 2: Making of World's Best World Map

www.mapsofindia.com | www.mapsofworld.com

An Idea Takes Birth

The year 1983;My first brush with the World Map

• My brother's world map gave an incredible kick-start to my desire

• I couldn’t sleep; I was living the dream

• Maps sourced from abroad depicted parts of Kashmir in Pakistan

• Though with a disclaimer that it was not accurate

• I was determined to change the practice

• Wanted to make one to Indian government standards

Page 3: Making of World's Best World Map

www.mapsofindia.com | www.mapsofworld.com

The Journey Begins

My ideas began to crystallizeMaps of India was born 15 years later

• The germ of an idea had now become a plant

• Our India map met Survey of India guidelines

• Its success took us to the "World Map"

• Complete Jammu & Kashmir was now shown as a part of India

• Yes, the first map to show India like it is

• Created a map that was first-of-its kind

Page 4: Making of World's Best World Map

www.mapsofindia.com | www.mapsofworld.com

The Journey Gets Exciting

100,000 maps old,we created our own World Map

• Creating physical maps not in our frame of reference

• Ours was a digital products company

• But, the drive to excel was always there

• First, we released a couple of maps in the Indian market

• The intention was to create something unique

• A map that would address audience and solve problems

• In the map, no country was to be numbered

• And each was to have its name next to the location

Page 5: Making of World's Best World Map

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Thinking Out-of-the-Box Has Become a Habit

We brought newelements in our maps

• The idea was to relate our maps to a country

• Flags are a nation's pride

• So, we brought flags alongside the map

• We introduced important time zones in the map

• Most maps ignore countries which claim Antarctic

and Arctic, we don't

Page 6: Making of World's Best World Map

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Maps Are My Passion

I am passionate about mapsbut, every great work needs inspiration

• Mine was the World Atlas by Reader's Digest

• It was beautiful and accurate; truly a work of art

• I wanted to create something much more consistent

• Something that would define who I am

• One that would be on every wall

• Be it kid's room, school or business

Page 7: Making of World's Best World Map

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Making of an Idea

You might sayevery world map is similar;but that is not the case

• Just like every human, Maps, too, Are Different

• Take for instance the Custom Maps

• They are different but everyone can't afford them

• But there is an awesome solution

• We can have hundreds of maps

• This will lessen the need for expensive custom maps

Page 8: Making of World's Best World Map

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It's All About Insight

Template is likethe foundation of a map

• An accurate and authentic base map can lead to hundreds

of products

• A suitable size is imperative for a map's success

• Color adds to the charm

• Good material and right framing make it come alive

• Information layers make it useful

• These are Political Positions, Physical Layers, and the like

Page 9: Making of World's Best World Map

www.mapsofindia.com | www.mapsofworld.com

People Who Made it Possible

It is the peoplewho make an organization successful

• We are glad to have awesome talent working with us

• Our financial man, Sharad keeps the funds rolling

• Usha, our CEO, ensures that our dreams stay alive

• Our man in the US, Bill Spicer puts it all together -

ensures completion and selling

• Peter Darling is an important QC layer - goes over each

map 'item by item'

Page 10: Making of World's Best World Map

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People Who Made it Possible - 2

• Tom Roher does an international QC, including

checking errors and official spellings

• Professor Seema Mehra Parihar gets her students to

work on it, degree by degree

• Mark and Holly ensure that it is not just another

product

• Russell Guy ensures that every copy reaches, exactly

the way it should

• Dave Knifer ensures that each variation is possible and

timely delivered

Page 11: Making of World's Best World Map

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People Who Made it Possible - 3

• Our Delhi team, ensures every map is up-to-date

• Dharini, the last leg of QC, has an eye for finding errors,

even the minutest ones

• An indispensable member, Sakshi is the GIS data owner

and data provider

• Head Cartographer Jai makes sure that every map is well

planned and designed

• Cartographers Sanjay Kumar and Narender bring

life into maps

Page 12: Making of World's Best World Map

www.mapsofindia.com | www.mapsofworld.com

Innovation Drives Us

• We created a Map which was simply the 'Best'

• Our commitment is to release one new map every year

• There is going to be WBWM 2017 edition, which will be on its

way soon

• Any city name change, any new emerging industrial or

education city, it all has to be there

• Over the next decade, we want this map to be IMIA’s own map

• We seek partnerships to take this map to every country in

every language

Years of hard workmade us realize our dreams

Page 13: Making of World's Best World Map

Thank You