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© 2011 | www.jademagnet.com Making a perfect pitch “Sales Pitch” Freelancers Fair 2011, Hyderabad

Making a perfect pitch to prospective client v1

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Presented at Freelancers Fair, Hyderabad on 7th August 2011

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Page 1: Making a perfect pitch to prospective client v1

© 2011 | www.jademagnet.com

Making a perfect pitch “Sales Pitch”

Freelancers Fair 2011, Hyderabad

Page 2: Making a perfect pitch to prospective client v1

© 2011 | www.jademagnet.com

The “I HATE SELLING” Syndrome

Page 3: Making a perfect pitch to prospective client v1

© 2011 | www.jademagnet.com

Why doesn't anyone want to be a sales guy?

Ref: http://blog.ning.com/2007/10/multiple_personalities.html

Page 4: Making a perfect pitch to prospective client v1

© 2011 | www.jademagnet.com

Why doesn't anyone want to be a sales guy?

Page 5: Making a perfect pitch to prospective client v1

© 2011 | www.jademagnet.com

I think it is GOOD but I am not sure

Why doesn't anyone want to be a sales guy?

Page 6: Making a perfect pitch to prospective client v1

© 2011 | www.jademagnet.com

Let’s now solve these issues!

Page 7: Making a perfect pitch to prospective client v1

© 2011 | www.jademagnet.com

Split personalities of your clients

Page 8: Making a perfect pitch to prospective client v1

© 2011 | www.jademagnet.com

Fear of Rejection

Ref: Ogilvy Slides

Page 9: Making a perfect pitch to prospective client v1

© 2011 | www.jademagnet.com

Value of product

Don’t tell lies, make the truth fascinating

Page 10: Making a perfect pitch to prospective client v1

© 2011 | www.jademagnet.com

Don’t sell everything, sell in steps!

You can climb in all 4 ways, which one do you generally use?

Page 11: Making a perfect pitch to prospective client v1

© 2011 | www.jademagnet.com

Sales pitch is just the starting of a journey

Page 12: Making a perfect pitch to prospective client v1

© 2011 | www.jademagnet.com

Stick to and stay away

ListeningListening

Stick to

Stay away

DialogueDialogue

SpeedSpeed

Follow upFollow upFlexibilityFlexibility

Long termLong term

ValueValue

RelationshipRelationship

LiesLiesGive upGive up

StubbornStubborn

EgoEgoTricksTricks

Short termShort term

One timeOne time

Page 13: Making a perfect pitch to prospective client v1

© 2011 | www.jademagnet.com

It’s the attitude

I started as a salesman, a door to door salesman for kitchen stoves, on commission. If I sold, I got

a commission. If I did not sell I did not get a commission and I did not eat.

No sale, No commission, No eatDavid Ogilvy, a consummate salesman

Page 14: Making a perfect pitch to prospective client v1

© 2011 | www.jademagnet.com

WE CAN ALL SELL - WE HAVE BEEN DOING IT ALL OUR LIVES.

Ref: Coach Jeremy