LS Corporate Overview July 2013

© 2013 LearnSomething Inc.1

February 2013

An Introduction


Expand the organization’s potential with the right

Strategies

Realize potential by harnessing the right

Capabilities

Transform employees and members with the right

Content

The LearnSomething Approach to Success

For Professional Organizations and Associations


Strategies for Long-Term Success

Strategies

More than 20 years of providing comprehensive consultation services

From a formal online learning strategic plan to a brief consultation, we leverage our decades of working with organizations to support your unique strategy needs.

• Developing curriculums to support your learners and transform industries

• Establishing the right instructional design for your learners and organization

• Determining production methodologies that fit your identity and budget


Capabilities to Create and Deliver

Learner Community™ — the learning platform to build on

Add the most advanced CE management system available and easy-to-usereporting tools and you have the capability to maximize the value of your learning programs.

• Integrates with your core system

• Simplifies creating a branded website optimized for search engines

• Supports user-friendly social media sharing

• Enables rapid development and deployment of learning programs

• Facilitates integrated e-commerce

Capabilities


Content to Boost Performance

Content

The tools and team to develop the right programs

Do it yourself…

Learner Community (LCMS) simplifies creating learning experiences

Custom development…

The LearnSomething team is fully versed in all learning formats and has been producing high-impact learning programs for 20+ years

Off the shelf…

LearnSomething works with you to assemble a selection of off-the-shelf courses that augment your own training


The LearnSomething Approach in Action

• Compliance System

• Compliance Course Catalog

• Advisor Network

• Product Knowledge Plus

• Health & Wellness Counseling

• Learner Community™

Programs to support the needs of retail pharmacy and grocery

Implement all your programs using the cutting-edge LCMS: Learner Community

Strategies Capabilities Content


Compliance System

1. Compliance management system…

• Administer courses and track users easily and efficiently

2. Online polices & procedures…

• Streamline updating, archiving and tracking

• Easily distribute and alert employees to new P&Ps

3. Compliance course catalog…

• Keep your staff current on federal and state mandated requirements and initiatives

3-point approach to compliance management


Compliance Course Catalog

Get compliant, stay compliant

HIPAA Privacy & Security Medicare Parts B & D Fraud, Waste & Abuse Bloodborne Pathogens in the Workplace Methamphetamine Act Quality & Patient Safety for Pharmacies Code of Conduct & Ethics Fair Labor Standards Act (FLSA)

Family Medical & Leave Act (FMLA) Food Safety Money Service Business: SAR OSHA for Retail Grocery Positive Employee Relations Preventing Workplace Harassment Responsible Vendor Workplace Harassment

• Off-the-shelf courses can be modified to include branding and company policies.

• LearnSomething’s experienced course development team can create customized compliance courses to fit your specific needs.


Advisor Network Programs

8-10 minute mini-courses on products and services to improve the lives of your customers…

Here's how they work: 1. Online mini-courses are sponsored by pharmaceutical, OTC or CPG manufacturers.

2. Retailers select the mini-courses they want their pharmacy professionals or retail associates to view. (Retailers participate free of charge!)

3. LearnSomething delivers the mini-courses through hosted portals (already in place) or as exports.

That’s it – simple and effective!

Delivering essential product information to pharmacy professionals and retail associates


Advisor Network Programs

WellnessAdvisor™

Informs retail associates about sponsored in-store events

BeautyAdvisor™

Provides retail associates with the information they need to boost sales

Delivering mini-courses to improve the lives of your customers

DrugAdvisor® Rx Supports patient outcomes through timely drug-related education

SpecialtyRxAdvisor™

Connects specialty drugmanufacturers with retail pharmacies

DrugAdvisor® OTCBoosts sales of under-performing and seasonal products

CenterStoreAdvisor™

Accelerates getting new andfeatured products to store shelves and displays

FoodAdvisor™

Delivers practical, health-oriented information to retail associates


Product Knowledge Plus Programs

Associates learn to deliver product solutions in the aisles

The Product Knowledge Plus rule:

• If you sell products, you compete on price.

• If you sell solutions, your customers will take home value they’ll use and appreciate…every day.

When product solutions are the focus:

• It’s not just a cut of beef – it’s part of a meal solution!

• It’s not just a moisturizer – it’s part of a dry skin care solution!

• It’s not just a battery – it’s a trusted solution for emergencies!

Manufacturers can sponsor a category in any Product Knowledge Plus program.


Product Knowledge Plus Programs

Health, Beauty & Wellness• Engage customers to discover their health and beauty needs• Create solutions through product regimens and remedies

Category Management• Adopt the integrated approach to reduce expenses and grow revenue• Create flexible systems to keep pace with shifting shopper behaviors

Programs for shoppers’ everyday needs

Perimeter Products• Review common varieties and nutritional information, flavor and best uses• Learn proper handling: storage and display, culling and rotating

Fresh Perishable Foods• Discover customers’ meal needs• Recommend convenient and affordable meals for any occasion

Manufacturers can sponsor a category in any Product Knowledge Plus program.


Health and Wellness Counseling Programs

Nutritional & Lifestyle Strategies for Improving Patient Well-Being Series • Introduce specific lifestyle modifications• Review nutritional needs for chronic conditions and special populations• Recommend supplements for wellness states

Leveraging the trusted role of pharmacistPatient Engagement Skills for Pharmacists• Elicit the right information in a friendly and efficient manner • Offer products related to patient needs, including OTCs and medication reviews• Improve patient outcomes and build long-lasting relationships

Manufacturers can sponsor a category in any Health & Wellness Counseling program.

The “Silver Market” Retail Pharmacy Program

• Identify unique characteristics of seniors• Support healthier outcomes for seniors• Understand how products can enhance seniors’ daily living


Learner Community™ LCMS

Create an online presence without technical expertise!

Maintain a robust, engaging online learning environment…

Develop and update a completely customized portal that’s easily managed by non-technical staff

Develop high-value learning experiences for employees…

Rapidly create the education or training desired or required by a variety of users

Create learning experiences using your current intellectual property, from custom HTML pages and recorded webinars to SCORM and AICC-compliant courses

Integrate with your current and future systems…

Seamlessly coordinate with professional association or retailer systems: CRM, HRIS, LinkedIn, Facebook, Twitter, etc.


Success by the Numbers

LearnSomething – 20-year track record and counting

Active learners supported: 2 million+ Learning events delivered monthly: 100,000+

Learning portals hosted: 350+ Supermarket & pharmacy chains: 140+Pharmacy departments: 30,000+Independent pharmacies: 5,000+

Pharmaceutical manufacturers: 25+Health care companies: 100+

Retail stores: 35,000+Retail banners: 150+

Consumer goods manufacturers: 50+

The leading eLearning provider for CORPORATIONS

Association clients: 130+ Integration paths with leading AMS: 10+

Industry associations: 50+

The leading eLearning provider for PROFESSIONAL ORGANIZATIONS


For Manufacturers(Click icon or see Appendix for entire list)

•Distribute product education/awareness courseware via network that includes entire US retail pharmacy staff

•Reach physicians through multi-channel communication including face-to-face, telephone, email, video, web, direct mail and fax

•Support consumers and patients with a broad range of services from clinical trial recruitment to medication adherence programs to interactive content accessed via mobile, tablet or PCFor Professional Membership and Advocacy Organizations (Nonprofits) (Click icon or see Appendix for entire list)

•Create and maintain learning management system, and expand benefits with core educational offerings

•Provide member support through multi-channel response to issues and inquiries

•Launch and maintain marketing and outreach campaigns

For Retailers (Click icon or see Appendix for entire list)

•Educate pharmacy and grocery employees, providers, and consumers and patients with product and regulatory programs and support

•Use multi-channel strategy that includes digital, video, phone, email, direct mail, fax and short messaging service

Portfolio of eLearning Services

For more information contact:

[email protected]

Ph: 850.385.7915

www.learnsomething.com

© 2013 LearnSomething Inc.


appendix: eLearning Services for ManufacturersServices for Manufacturers

Pharmacy Physicians Consumer / Patient

• Multi-channel capability to reach all 52,000 retail pharmacies in US via phone, online, mail, fax

• Interactive e-detailing delivering promotional educational courseware

• Web delivery infrastructure reaching over 100,000 pharmacists at POS in 85% of retail chain stores

• Telephone-based sales, distribution, education and awareness campaigns leveraging proprietary pharmacy database

• Over 20 years experience reaching and influencing pharmacists on behalf of pharmaceutical clients

• Fully developed and experienced multi-channel inside sales capability

• Field quality details delivered by college educated industry trained sales representatives reaching over 150,000 physician offices monthly

• Telephone, email, video detail, web delivered e-details, direct mail, and fax

• Over 15 years experience with over 500 representatives calling on HCPs on behalf of clients

• Direct response DTC and Clinical Trial Recruitment call handling including shared services and IVR

• Multi-channel drug adherence programs customized to fit disease, brand and patient type

• Unsolicited Medical Information and Customer Care, including 24 x 7 RN staffing

• Phone, email, video, web, SMS text, IVR, mail

• Interactive content can be delivered to mobile, tablet, PC

• Over 15 years supporting healthcare patients and consumers on behalf of healthcare clients


appendix: eLearning Services for Retailers

Services for Retailers

Pharmacy / Grocery Employees Providers Consumer / Patient

• Multi-channel capability to reach retail pharmacies in US via phone, digital, mail, fax

• Digital educational reach to pharmacists and other employees at POS in retail stores for training/education utilizing interactive compliance, promotional and educational courseware

• Telephone-based communications for pharmacy education and training for products, services, or other company or regulatory initiatives

• Compliance courseware for food safety and HR and safety regulations

• Multi-channel capability for customer service and administrative support for provider inquiries, verification, or educational/promotional initiatives

• Telephone, email, video detail, digital e-details, direct mail, and fax

• Multi-channel customer service and support for patients and pharmacy customers

• Multi-channel drug adherence programs customized to fit disease, brand, and patient type

• Phone, email, video, web, SMS text, IVR

• Content can be delivered to mobile, tablet, PC


appendix: eLearning Services for Nonprofits

Services for Professional Membership and Advocacy Organizations (Nonprofits)

eLearning Infrastructure Member Support Advocacy

• Advanced Content Management Platform designed to integrate with AMS software that allows user to self publish Member education and marketing communication

• Expanded member benefits thru core educational offerings or new non-dues revenues from learning or certification programs

• Multi-channel support to respond to general membership inquiries and marketing campaign responses

• Ability to respond to inquiries or resolve issues via email, video, e-learning, direct mail, and fax

• Ability to support sustained operations as well as scale up for a period of peak demand (annual conference, etc.)

• Multi-channel advocacy campaigns to support mission element

• Ability to support both outbound and inbound elements of campaign

• Ability to support messaging and outreach online, via email, direct mail, fax, and telephone

• Consistent and measurable ROI on marketing and outreach campaigns