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Do you know the lifetime value of a customer? It is far less expensive to retain a previous customer than it is to gain a new one.
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The Value of Previous Clients
Using your old clientele list to bring them back for more
A few questions…
• Do you have previous clients?
• Do they ever come back wanting more?
• Do you actively try to get them to come back? (We mean really try!)
Repeat Customers
• Generally, most would answer yes, yes, and no to the previous questions.
• Repeat Customers are some of your most valuable customers.
Keep ‘em coming back
• Research has shown that out of all your previous clients between
10% and 20% will return to you.10% and 20% will return to you.
So What to Do?
• We’ll handle your mailing list
• Offer promotions to previous customers to keep them coming back.
• Work with you directly to make sure you are getting the results you want.
Make Money!
• Keep your customers coming back!
• We’ll keep track of promotions and adding new clients to your list.
• Don’t forget the importance of repeat customers!