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How does the common cold spread through a group of friends or co-workers. What about other contagions? Can a contagion be used for good? Doc explores how things like disease, politics, and even moods travel through (meat-space) social networks. What impact do we have on others? What impact do they have on us? And what does this mean for members of the software development community?
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Let’s Start an Epidemic!Doc Norton Global Director of Engineering Culture Groupon@DocOnDev [email protected]
1979
1979
1979
KISS Sucks!!
“Anyone on earth, at my or anyone’s will, can now
learn in just a few minutes what I think or do”
- Frigyes Karinthy
Player Friend Hearst Ford Foreman Riveter
IP
SM MG
MK
BM
But it’s not that simple...
Obesity
Smoking
Alcohol Consumption
Depression
Happiness
Happiness
Happiness
Kindness
Compassion
Love
love
love
1989
1989
1989
love
love
Love
Love is a Contagion
Doc Norton Global Director of Engineering Culture Groupon@DocOnDev [email protected]
Love is a Contagion
Let’s Start an Epidemic!
Let’s Start an Epidemic!
Doc Norton Global Director of Engineering Culture Groupon@DocOnDev [email protected]
Love is a Contagion
#LoveContagion
References / Credits• Collective Dynamics of Smoking in Large
Social Networks http://www.nejm.org/doi/full/10.1056/NEJMsa0706154
• Anger on The Internethttp://online.liebertpub.com/doi/full/10.1089/cyber.2012.0130
• Data Structures Using Chttp://www.amazon.com/Data-Structures-Using-Aaron-Tenenbaum/dp/0131997467
• History of Computing http://en.wikipedia.org/wiki/History_of_computing_hardware_(1960s%E2%80%93present)http://en.wikipedia.org/wiki/Timeline_of_computing_1950%E2%80%931979http://en.wikipedia.org/wiki/Timeline_of_computing_1980%E2%80%931989
• Windows 2.0http://en.wikipedia.org/wiki/Windows_2.0
• Stanley Milgramhttp://en.wikipedia.org/wiki/Stanley_Milgram
• Marconihttps://en.wikipedia.org/wiki/Guglielmo_Marconi
• Emotional Contagionhttp://en.wikipedia.org/wiki/Emotional_contagion
• Fowler’s Workshttp://jhfowler.ucsd.edu/
• Spread of Happinesshttp://fowler.ucsd.edu/dynamic_spread_of_happiness.pdf
References / Credits• “Chain Links” (pdf)
https://docs.google.com/viewer?url=http://djjr-courses.wdfiles.com/local--files/soc180:karinthy-chain-links/Karinthy-Chain-Links_1929.pdf
• Six Degrees of Separationhttps://en.wikipedia.org/wiki/Six_degrees_of_separation
• Small World Experimenthttps://en.wikipedia.org/wiki/Small-world_experiment
• The Hidden Influence of Social Networkshttp://www.ted.com/talks/nicholas_christakis_the_hidden_influence_of_social_networks.html http://blog.ted.com/2010/05/10/the_hidden_infl/
• Three Degrees of Influence https://en.wikipedia.org/wiki/Three_degrees_of_influence
• “Connected” (book) http://www.amazon.com/Connected-Surprising-Networks-Friends-Everything/dp/0316036137
• Marconi Nobel Lecture (pdf)http://www.nobelprize.org/nobel_prizes/physics/laureates/1909/marconi-lecture.pdf
• KISS (band/discography)http://en.wikipedia.org/wiki/Kiss_(band) http://en.wikipedia.org/wiki/Kiss_discography
• Spread of Obesity in Large Social Networkshttp://www.nejm.org/doi/full/10.1056/NEJMsa066082http://fowler.ucsd.edu/spread_of_obesity.pdf
Images• Boy Holding Earth (image)
http://images.fineartamerica.com/images-medium-large-5/child-holding-world-earth-globe-in-his-hands-oleksiy-maksymenko.jpg
• Eiffel Tower (image)http://img1.etsystatic.com/008/0/5636636/il_fullxfull.399837539_gmq5.jpg
• Six Degrees of Separation (image)http://upload.wikimedia.org/wikipedia/commons/8/88/Six_degrees_of_separation_01.png
• Kevin Bacon (image) http://24.media.tumblr.com/tumblr_mejsu0Iqwg1rhfklho1_400.jpg
• Love/Hate Baby (image)http://lolzpad.com/wp-content/uploads/2013/05/Funny-Baby-Love-Hate.jpg
• KISS (image) http://s3.amazonaws.com/rapgenius/xfOWdQ7uTZ13zmLMLteF_kiss.jpg
• Ramones (Image)http://cdn1.cdnme.se/cdn/8-2/652941/images/2012/ramones_200193498.png
• Tandy Model II (image)http://upload.wikimedia.org/wikipedia/commons/thumb/c/c6/Okona-GfhR-TRS-80.jpg/711px-Okona-GfhR-TRS-80.jpg
• Highway Overpass (image)http://www.gribblenation.com/breezewood/underroad.jpg
• Spread of Obesity in Large Social Networks (movie)http://fowler.ucsd.edu/fsn5.mov
• Depression in Social Network (image)http://fowler.ucsd.edu/images/depression_2000.jpg
• Fowler Imageshttp://fowler.ucsd.edu/images/
• Laughing School Girls (image)http://cdn.c.photoshelter.com/img-get/I0000CrKxGG1KWEc/s/880/880/ZimbabweTravelAmieV-7712.jpg
• Matrix Machineshttp://media.ntvmsnbc.com/i/NTVMSNBC/Components/ArtAndPhoto-Fronts/Sections-StoryLevel/NTV%20Bilim/121221matrixx.jpg
• The “Matrix”http://images4.alphacoders.com/270/27094.jpg
• Stopping Bulletshttp://1.bp.blogspot.com/-Z1BP5Yq0HqY/T3y3Zm6ydfI/AAAAAAAACa0/0gQ2lEYvGjg/s1600/tomarse+la+vida+con+calma.jpg
• “Choice”http://i1.ytimg.com/vi/9A0axXHXGj8/maxresdefault.jpg