If you can't read please download the document
Upload
boomstartup
View
1.195
Download
0
Embed Size (px)
Citation preview
Robb Kunz, Co-founder BoomStartup
@robbkunzhttp://about.me/robbkunz
More startups
fail from a lack of customers
than from a failure of product
development...Lean Startup Workshop
Business Model Generation
Ideas:
Valueless, Effortless, Not Executable
Business Plans:
Rarely Right, Go Out of Date, Rarely Executed - Go On the Shelf
Product: Build It and They Will Come
Markets Dynamics Have Changed
Improved Technology Economics, New Startup Processes, Better Access
To Funding, Social...
What The Problem?
Lean, ...to reduce wastage
Startup, a set of processes and tools used by entrepreneurs to
develop products and markets
Validated Learning Through Customer Discovery, Experiments, and
Customer-driven Development...that is measured through
iteration.
What Is Lean Startup?
Market ResearchThe New Way
Business
Model
Generation /
ValidationMVP
for
Adoption
Minimal
Viable
Product
(MVP)
Usage
10-12 Clients
Idea?MVP
for
Revenue
Month 1Month 2, 3 & 4Month 5Month 6ATTRACT
INTERACT
TRAN$ACT
+ Problem
+ Solution
Develop Your Hypotheses
What Is Validated Learning?
- LeanLaunchLab
- Google Analytics
- MixPanel
Define Goals & Metrics
Why?
Paper Template: http://www.businessmodelgeneration.com/
Launch Pad Central: https://www.launchpadcentral.com
LeanKit: http://leankit.com/
https://strategyzer.com/app
https://itunes.apple.com/us/app/business-model-toolbox/id431605371?mt=8
Lean Launch Lab: https://www.leanlaunchlab.com/Tools and Solutions
Lets Get Hands On
and
Build A Business Model
Try mobilize a Mentor to help facilitate discussions
Bring all founders / key players together in person
Limit sessions to 2 hours max ---> BREAK IT
Leverage online tools for easy access & updates
Produce several poster size prints for awareness
Get out of the Office To Validate the model
Test it on Companies that are already operating
Record Interviews / Capture Requirements Backlog
Plan, Measure and Revise Continous Iteration
Tricks & Traps for Business Model
Lean Startup / Business Model Books
Google: How to build a startup
Questions?
Robb Kunz, Co-founder BoomStartup
@robbkunzhttp://about.me/robbkunz
[email protected]
2/28/11
2/28/11
4/6/11