iCumulus Lead Generation

iCumulus - Acquisition Marketing Experts

provides Australia's leading advertisers a full range of lead generation and management services. Our relationships with

premium digital publishers and cutting edge Lead Management Platform - Atmosphere LM, positions iCumulus as

“Australia’s Premier Lead Generation Agency”

Leads via the Cloud…

Lead Generation

What is Lead Generation?

Acquisition of user generated data live from 3rd party websites

Consumers are opting-in in to be contacted by advertisersSponsored question (Advertiser specific)Website hosted offerMini Survey

Data supply viaAPI live direct feed into client CRMData file (CSV) weekly

We supply user data basic contact information:First nameLast NameSalutationPhone number (land/mobile)AddressProductPublisher registration

Sponsored Question Website Offer Page

Sample Placements

Sample Placements?

Mini Survey

Sample Placements

Lead Generation

website userLead Captured When

Survey Question Answered

User signs up to lifestyle Survey entering demographic information and answers 200

sponsored and unsponsored questions.

Lead data processing• Verification • Unique record accepted

Buyer receives lead into CRM and reporting via Atmosphere of

qualified leads

X

Respondents Details

Database

Pricing Guide

Below is a guide to current market rates (Publisher)

Pricing

Demand V Supply• Lack of quality publisher sources

Auction System?Volume could increase ratesLong term agreements• Lock in with publishers work in partnership• Be open to new opportunities• Constantly make suggestions

Pricing

iCumulus Pty LtdLevel 9, 131 York Street,

Sydney NSW 2000Ph: 02 8262 8070

www.icumulus.com.au

consultant@icumulus.com.au