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Twitter campaign for a t-shirt startup - Lazyninja by viralcurry hashtag : #IturnNinjaWhen
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Twitter campaign for LazyNinja Tees
By
OVERVIEW
• Lazy Ninja Tees started up with another contest on their twitter handle @lazyninjatees.
• HashTag for the day was- #iTurnNinjaWhen• The contest started with 350 followers and
ended up with more than 500+ followers.• The Hashtag trended all over India and many
other influential cites.
Followers Count
• Followers count before contest- 345.• Followers count after contest- 525.
#iTurnNinjaWhen Analysis
• The hashtag trended at 19th and 20th July.• The hashtag went viral all across the twitter
with all tweeps tweeting for it apart from the contest players
• It was also covered by many prominent tweet analytics websites.
• We got almost 200+ Followers in 2 Days.
Hyderabad Trends
Ahmadabad Trends
India Trends
Other Brands Using The HashTag.
Tweeples Tweeting
Stats : tweets count
Stats : exposure
The Final Verdict
• Targeted audience was well achieved.• LazyNinja’s identity ‘Ninja’ was well focused in
the hashtag.• Apart from the winners, other users tweeted
to come back with another contest.• The followers count and goodwill was well
increased.
Thank You!