1. 1 Brookale Pilot Program Arizona Communities

2. Make Life Easier For Everyone Seniors & Their Families Marketing Managers 2

3. Make Life Easier for Seniors & Their Families 3

4. Online Video Trends 100 Million Americans watch online video daily Consumers are 84% more likely to make a purchase after watching a video 48 of the 50 top retailers use online video to sell products Consumers will watch an online video 89-99% of the time if available 4

5. 360 Virtual Tours Didnt Work Where it all began 5 Why? Faster and easier to BUY and move in

6. Results 6 3/5 Communities During a Recession!

7. Promo Video vs. Floating Motion Video 7 Full walk through 7- 15 min 2-3 minutes Promo Video

8. Made Mistakes 8

9. Problem Assisted Living

10. How Do you Visit So Many Locations? 10

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13. Late Living Video Directory 13 $0/mo $0/Setup Only 25% Referral Fee

14. Email Alert 14 Dashboard

15. Make Life Easier for Marketing Managers Contact leads who are ready to do business now. 15

16. Marketing managers sometimes feel like this 16

17. Why? 17 Results in Low Lead Conversion

18. What if? 18 Expectation Reality Reach out to people ALREADY interested?

19. National Marketing Campaign 19 To drive traffic to the website or the call center, and promoting Brookdale as senior living solutions. Will Clark

20. Hole = Lost Prospects 20 High Bounce Rate

21. Hole = Referral Fees 21

22. Solution 22 86% Conversion Rate

23. Video On Your Website 23 Capture Emails & Convert More Leads Magnetic Marketing + Your Video Analytics

24. Insurance Policy 24

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26. Pilot Program 26 Filmed for Free No Email Capture $0.00 per Month Filmed for Free Purchased Analytics Upgrade with Email Capture $179 per month 10 Communities 7 Communities

27. Success Story 27 Fellowship Square Mesa Moving in & Never Visited in Person Arkansas

28. Results 12% Boost in Resident Move Ins over 4 months Saw results within 15 days June Results: +3 Month In 25 years, never happened before 86% Move In Conversion Marketing team reaching out to interested leads 28

29. Ultimate Video Marketing Package 29 Capture Leads from Your Websites Video Receive High Converting Leads from the Video Directory

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31. Thank You 31 Christopher Wilson chris@lateliving.com