@dan_steer

SoMe for Trainers

PEOPLE WANT

IT+

ITS GOOD

FOR YOU

2

Presentation

Workshops

Q+A

Drinks

3

STIMULATE INTEREST

KNOW WHAT IS POSSIBLE

PRACTICAL IDEAS

4

TRAINER

LEARNING MANAGER

HUMAN

Kluwer Formationswww.kluwerformations.be

Déployez votre potentiel

@dan_steer

PEOPLE WANT IT AND ITS GOOD FOR YOU

SOCIAL MEDIA IN TRAINING

3 reasons to care

« Depuis quelques temps, j’ai dans mes trainings des participants qui appartiennent à la « Génération Y » et je me rends compte que les

contenus classiques ne répondent pas à leurs attentes. »

Je suis different

• Authorité

• Screenager

• Connecté

Y

Learning Market has evolved

Have you?“Are we aware of the fact that

learning is shifting from content to connection?”

11

NOT CONNECTED

=NOT FOUND

Kluwer Formationswww.kluwerformations.be

Déployez votre potentiel

@dan_steer

PEOPLE WANT IT AND ITS GOOD FOR YOU

SOCIAL MEDIA IN TRAINING

De mensen willen SoMe..

MESURER LE SUCCES, CA VAUT LA PEINETraffic

Contenu

Continuation

Using Web 2.0 technologies (ASTD press)

Learning must incorporate features that make hanging out on social sites

compelling:

commenting, rating, tagging, updates, rich-media, user-

profiles

Its good for learning

3 CORE ASSUMPTIONS

LEARNING ≠ TRAINING ≠ LEARNING

1

The 2 best technologies for learning are:

beer and conversation

COLLABORATION EST A LA MODE2

SoMe CAN CREATE COMPETENCE ?3

K

S

A

definately

no

maybe

Not sure

35

17

13

15

28

4no

maybe

maybe 25

definately

definately

see www.wallwisher.com/wall/KluSome for full results

Its good for you

22

NO MAN IS AN ISLAND

VIS

IBILIT

Y

…et qui dit « visibility » dit branding?

Kluwer Formationswww.kluwerformations.be

Déployez votre potentiel

@dan_steer

PEOPLE WANT IT AND ITS GOOD FOR YOU

SOCIAL MEDIA