to Analyse Your Customers

Target Group Index (TGI) is a

tool to measure target groups. It helps to develop efficient marketing strategies and advertising campaigns. It is a single source survey that allows to create detail profile of consumers.

is used extensively by media owners, brand owners and public relation agencies.

Three key elements of inform all important parts of planning and marketing mix. These are actually the

Who, Why and How of Consumer understanding.

Whothe

Consumers Are?

helps to collect information analysing which you can avail detail information of the customers.

Why the Consumers Behave in this way?

provides the drivers behind the decision that consumers make.

How to reach and influence target sector?

helps to find out ways of communication that can amplify your brand messages.