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Paul Doleman, CEO iCrossing UK, presentation at this months Figaro Digital Healthcheck event - March 2011
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Figaro Digital LONDON : 2011
iCrossing
@icrossing_UK
I’ve seen the Digital Future {Lincoln
Steffens}
http://goo.gl/kxYn1http://goo.gl/kxYn1
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It could be this…
http://goo.gl/Zu4vW
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and brands, corporations, and governments behaving like people - living in networks
http://goo.gl/Zu4vW
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Best. Content. Ever.
http://goo.gl/oosNXhttp://goo.gl/oosNX
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Brands compete in attention markets
http://goo.gl/1yvK2http://goo.gl/1yvK2
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The Heath-Robinson School of
digital marketing
http://goo.gl/0Htpghttp://goo.gl/0Htpg
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Content should be represented throughout the planning process.
http://goo.gl/UPN8xhttp://goo.gl/UPN8x
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From research...
http://goo.gl/TifxWhttp://goo.gl/TifxW
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...to completion.
http://goo.gl/UqWJAhttp://goo.gl/UqWJA
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Understand.Be useful.Be present.
http://goo.gl/7rb1khttp://goo.gl/7rb1k
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Turn digital marketing on its head.
http://goo.gl/52DJnhttp://goo.gl/52DJn
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On-site|off-siteBuild|CreationCreating|Curating
http://goo.gl/nA426http://goo.gl/nA426
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EDITORIAL
MindsetProcesses Distribution
http://goo.gl/1yvK2http://goo.gl/1yvK2
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A content centric, “brands as
publishers” approach for Ann Summers,
MORE TH>N, Manchester City
http://goo.gl/1yvK2http://goo.gl/1yvK2
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17http://goo.gl/1yvK2http://goo.gl/1yvK2
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Ournew e-book
http://goo.gl/g0frLhttp://goo.gl/g0frL
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And now...
Email: [email protected]: +44 (0)1273 827 700Website: www.icrossing.co.ukBlog: http://connect.icrossing.co.ukTwitter: @icrossing_uk
http://goo.gl/m31Hchttp://goo.gl/m31Hc
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...some arguing.
Email: [email protected]: +44 (0)1273 827 700Website: www.icrossing.co.ukBlog: http://connect.icrossing.co.ukTwitter: @icrossing_uk
http://goo.gl/m31Hchttp://goo.gl/m31Hc