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INSPIRATION INTELLIGENCE INTENSITY
Proprietary and Confidential. Copyright © 2014
SIGNS OF SUCCESS
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Growing Customer Demand
GrowingTeam
GrowingCommunicati
on Complexity
GreatCreative Offerings
Many Market
SegmentsExecution
Complexity
PassionateVisionary
LeadershipBlurredVision
StifledExecution
Proprietary and Confidential. Copyright © 2014
DID YOU SEE YOURSELF?
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THE BURNING QUESTION
Intensity (Execution)
Intelligence (Strategy)
Proprietary and Confidential Copyright (c) 2014 PCS Insight, LLC
THE ESSENCE OF VALUE CREATION… Inspirati
on (Culture)
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SO, HOW DO YOU DO IT?
Customer(Who)
Needs and Value(Why)
Product/Service(What)
Team(Who)
System of Work(How)
Numbers(How Much)
Vision
ValuesTrust
Purpose
Strategic Planning Beat
Tactical Meeting Beat
Issues• Strategic• Tactical
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WHY?
Trust
Confidence
Execution
Learning
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Arrogance Comparison Ego Legend
Confidence Improvem
ent Self Belief Objectivity
Desirable Outcome
Undesirable Outcome
Reaction Attribution Retribution
Delusion Hubris Risk
Response Learning Recalibratio
n
Learning Recalibratio
n Growth
Proprietary and Confidential. Copyright © 2014
THE ESSENTIAL QUESTIONS
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WHO ARE WE?
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WHAT IS OUR PURPOSE?
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HOW DO WE ACHIEVE OUR PURPOSE?
Proprietary and Confidential. Copyright © 2014
WHO DO WE IMPACT?
Proprietary and Confidential. Copyright © 2014
WHY ARE OUR EFFORTS IMPORTANT?
Proprietary and Confidential. Copyright © 2014
HOW ARE WE DIFFERENT?
Proprietary and Confidential. Copyright © 2014
WHAT CORE VALUES GUIDE US?
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WHAT ARE OUR GOALS?
Proprietary and Confidential. Copyright © 2014
WHAT ACTIVITIES WILL GET US THERE?
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WHAT DO WE NEED TO TRACK?
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BUILDING BLOCKS OF A PLAN
Who we are: Our Purpose:
Our Values: Our Impact:
Our Customer: Our Differentiators:
Our Product/Service: Our Goals
Key Activities: Numbers:
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STRENGTHEN THE CYCLE OF EXECUTION
Marketing
Sales
Operations
Finance
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BUILD THE RIGHT TEAM
Execution
Leadership
Governance Board
Conductor
Marketing Sales Operatio
ns Finance
Promoter
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UNDERSTAND FLOW AND METRICS
Marketing Sales Operatio
ns Finance
Lagging Measure Leading Measure Internal Action (Controllable) External Condition (Uncontrollable) Owner Validation
Proprietary and Confidential. Copyright © 2014
Not Urgent Urgent
Important
Unimportant
Filter out
Strategic
Minimize
Tactical
MANAGE ISSUES
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Intensity: Weekly
Meetings
Intelligence:
Internal
Inspiration: Vision Building
Intelligence:
External
Intensity: Strategic Review
3 – 6 Months
THE JOURNEY
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SUMMARY...What it isn’t…
Consulting A solution About business
What it is… Learning A method About people
Proprietary and Confidential. Copyright © 2014
THANK YOU!
