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Savvy Insights Experts, on Demand
Dana StanleyDirector of Operations & Revenue, GreenBook
Product Manager, Savio
IIeX NA 2017
The Rise of the Marketplace
Does Market Research Need a Marketplace?
Forces Disrupting MR
• Globalization
• Outsourcing
• Service on Demand
• Untethering
• Automation
But we’re
different!
Domain Specificity
Buyers and Sellers
Matchmaking
Digital Transaction Platform
Ratings & Reviews
Financial Transactions
What Kind of MarketplaceWill Market Research Have?
Savio: Savvy Insights Pros on Demand
Savio is a marketplace connecting
research experts with research buyers –
wherever, whenever and however they
need help. Use Savio for a task, for an
entire project, or for services not provided
by the online insights tools you use.
Our Secret Sauce
Standalone app
+
Integration with online insights tools
What Is The Savio Business Model?
• There are no membership or user fees for platform
partners, buyers or service providers.
• Buyers of research services access Savio to find
service providers and contract with them.
• Savio takes a percentage of the transaction value.
• Savio shares a portion of the fee with the referring
platform partner.
How Does Savio Recruit Talent?
• We have taken an “Uberesque” approach to building
the marketplace in alignment with the rollout schedule.
• When a platform partner or client signs on, we identify
the type of service providers needed.
• We identify and recruit the needed profiles using a
variety of resources and partnerships.
• Generally within 2-4 weeks the marketplace will be
filled with the needed talent profiles for each
partner/buyer.
x
x
x
PROFILE
EDITOR
x
How Does Savio Benefit Clients?
• Savio allows clients to have access to a global
population of vetted, rated and reviewed market
research professionals with expertise in specific
research domains.
• It provides a convenient platform for engaging with
those professionals either directly or via popular online
insights tools.
• It allows them flexibility when the pace of work ebbs
and flows.
How Does Savio Benefit Suppliers?
• Savio gives suppliers access to work they would
otherwise not know about, including work that currently
goes directly to online insights tools.
• It gives them flexibility about the amount and type of
work they take on.
• It provides a platform to scale their human capital and
intellectual property.
How Does Savio Benefit Online Insights Tools?
• Savio allows online insights tools to deliver more
service to meet client need without diluting tech
positioning by carrying the staff.
• It enables them to provide service to their clients,
raising satisfaction and increasing repeat business.
• They can customize their integrations with Savio via a
flexible set of APIs to fit their business.
Savio Technology Partners
• AYTM
• Collaborata
• Confirmit
• Consensus Point
• Discuss.io
• FocusVision
• Lightspeed
• Lucid
• Millward Brown
• QuestionPro
QuestionPro Integration
QuestionPro Integration
QuestionPro Integration
ZappiStore Integration
ZappiStore Integration
ZappiStore Integration
ZappiStore Integration
Get Involved
Sign up to learn more:
https://savio.pro.
Savio office hours:
@ GreenBook table 5-6pm.
Contact me:
Dana Stanley
Thank you!