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60% OF ONLINE SHOPPERS IN ITALY PAID BY PAYPAL, COMPARED TO 20% PAYING BY “CREDIT CARD”, AS OF OCTOBER 2016.
ITALY: BREAKDOWN OF PAYMENT METHODS USED IN ONLINE SHOPPING, IN % OF ONLINE SHOPPERS, OCTOBER 2016
Survey: based on a survey of 1,038 respondents, conducted in October 2016; the results relate to respondents who said they shop online at least once a year Source: Idealo, Survey Sampling International, January 2017; cited in the report “Global Alternative Online Payment Methods: Second Half 2016” by yStats.com
60% PAYPAL CREDIT CARD: 20%
CASH ON DELIVERY: 4%
BANK TRANSFER: 2%
POSTEPAY PREPAID CARD: 14%