1

Influencer metrics are getting a Klout

Embed Size (px)

DESCRIPTION

There have been many posts about Klout and Peer Index (the two big influencer measurement tools) most of them have been pretty negative as a whole claiming massive inaccuracies due to their method of measurement. To be honest I don’t blame people for slamming these services when the editor of mashable can have a higher influence than the President of the United States (argue-ably the most influential person in the world) it does start to pose a few questions. Personally I think both services have a few flaws but then they have a massive task of attempting to turn what is essentially qualitative relationship based interactions into hard qualitative statistics.

Citation preview

Page 1: Influencer metrics are getting a Klout