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Overview of the strong points about Indigo airlines with a few suggestions
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ON time is the new flying mantra
CORPORATE MANTRA
PRODUCT AND PLACE
PEOPLE
PROMOTION
COMPETITORS
SERVICE HIGHLIGHTS
IndiGo Ramp
CONTD..
AIR SICKNESS BAG
SECURITY MANUAL-INDIAN MASCOT
USB drive with a disclaimer "This item can cause jealousy"
SMART PACKAGING
SUGGESTIONS
• Untapped air cargo market
• Freight and chartered services
• Improvements in the crew’s uniform
THANK YOU!