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Improving absorptive capacity in product development with online collaboration tools Tero Peltola & prof. Saku Mäkinen CITER / Tampere University of Technology, Finland PICMET’13 Conference | 28.7.-1.8.2013 | San Jose, CA, USA

Improving absorptive capacity in product development with online collaboration tools

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Portland International Center for Management of Engineering and Technology (PICMET'13 Conference), July 28-August 1, 2013, San Jose, CA, USA

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Page 1: Improving absorptive capacity in product development with online collaboration tools

Improving absorptive capacity in product development with online collaboration tools

Tero Peltola & prof. Saku Mäkinen

CITER / Tampere University of Technology, Finland

PICMET’13 Conference | 28.7.-1.8.2013 | San Jose, CA, USA

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Tero Peltola / CITER 10.04.2023

Main discussion threads

BackgroundMethodsResultsConclusions

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BACKGROUND

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Internal use of Web 2.0 applications has produced measurable gains% of respondents using Web 2.0 for internal purposes and reporting the following benefits (avarage data from 2009, 2010, 2011)1

Tero Peltola / CITER 10.04.2023

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Tero Peltola / CITER 10.04.2023

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• Absorptive Capacity Theory– Cohen & Levinthal, Zahra & George

• Other interesting papers (NPD)Cooper & KleischmidtKim & WilemonKoen et alAdams et al

Background theory

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2007

2002

2006

2001

1989&90, 2002

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METHODS

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Qualitative & Quantitative approach• Case study• Online survey & interviews

– Initial status• Winter 2012

– Follow-up• By the end of 2012

10.04.2023Tero Peltola / CITER

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Qualitative & Quantitative approach• Case study• Online survey & interviews

– Initial status• Winter 2012

– Follow-up• By the end of 2012

10.04.2023Tero Peltola / CITER

37 responds ( 46,8 %)11 semi-structured interviews(Senior managers, managers,

employers)

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Qualitative & Quantitative approach• Case study• Online survey & interviews

– Initial status• Winter 2012

– Follow-up• By the end of 2012

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33 responds ( 38,8%)7 semi-structured interviews

(Senior managers, managers, employers)

Comparative (two datasets)

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RESULTS

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Statistical notes

• According to the background information of respondents (in both initial and follow-up rounds) the datasets are not biased.

• Datasets represents statistical different groups (i.e. they are not subsets of the same dataset)– Verified by Mann-Whitney U –test; p<0,05

Comparing them is worthwhile 10.04.2023Tero Peltola / CITER

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The most important aspect

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Organization climate

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Communication

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Amount of communication within a team

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Communication

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Cross-functional communication

Amount

Quality

Lack of time, Other functional areas can help them

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Absorptive Capacity

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Quality of Acquire

Amount of Acquire

Address the right party, org members are sharing items

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Absorptive Capacity

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Amount of assimilation

Quality of assimilation

Involves various org levels / internal functions,Big picture more clear

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CONCLUSIONS

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Online Collaboration Tool reflects on• Information transparency

• Amount and quality of communications

• Absorptive capacity

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-increase

-increase

-increase

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Acknowledgements

• CLEEN cluster in the Strategic Centre for Science for funding part of the research

• Liikesivistysrahasto for funding part of the conference expensives

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Thank You

• Further questions?

10.04.2023Tero Peltola / CITER

http://fi.linkedin.com/in/teropeltola