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Finding co-founders or a 'Minimum Viable Team' for a startup is a big issue, as it can significantly increase your chances of success. Particularly during the early stages. This presentation will you a quick overview about Hustlers, Hipsters and Hackers and the things you might want to know about you (co-)founder before starting out. Much of the information in this presentation was taken from Charlie O'Donnells blog article: http://www.thisisgoingtobebig.com/blog/2012/8/22/minimum-viable-team.html
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startup simple | www.startup-simple.de | 089 / 18 965 860 | [email protected]
15.04.2014
startup simple | www.startup-simple.de | 089 / 18 965 860 | [email protected]
Agenda
1. Presentation: The Minimum Viable Team
2. Pitch
3. Mingle
4. Commit
startup simple | www.startup-simple.de | 089 / 18 965 860 | [email protected]
The Minimum Viable Team
startup simple | www.startup-simple.de | 089 / 18 965 860 | [email protected]
1. Who The Hell Am I?
Andreas Mose (aspiring Tarzan)
www.startup-simple.de
089 / 18 965 860
0179 / 68 30 184
startup simple | www.startup-simple.de | 089 / 18 965 860 | [email protected]
2. Nobody Knows the Trouble I've Seen ...
Finding the commitment to make it happen
Finding the right people to make it happen
startup simple | www.startup-simple.de | 089 / 18 965 860 | [email protected]
3. Committing Yourself
Commitment requires the willpower to see things through (volition).
Volition is influenced by 5 factors:
2) Self-confidence / assertiveness
5) Managing moods & emotions
3) Foresighted planning & problem solving
4) Goal-based self-discipline
1) Focusing your attention
startup simple | www.startup-simple.de | 089 / 18 965 860 | [email protected]
3. Finding Your Team
1) Engineering
2) Marketing
3) Sales
4) Business Development
5) PR
6) Design
7) Product Management
8) HR
9) Operations
10) Finance
startup simple | www.startup-simple.de | 089 / 18 965 860 | [email protected]
3. Finding Your Team
1) Engineering
2) Marketing
3) Sales
4) Business Development
5) PR
6) Design
7) Product Management
8) HR
9) Operations
10) Finance
startup simple | www.startup-simple.de | 089 / 18 965 860 | [email protected]
3. Finding Your Team
1) Engineering
2) Marketing
3) Sales
4) Business Development
5) PR
6) Design
7) Product Management
8) HR
9) Operations
10) Finance Outsourced crap→
startup simple | www.startup-simple.de | 089 / 18 965 860 | [email protected]
1) Engineering
2) Marketing
3) Sales
4) Business Development
5) PR
6) Product Management
7) Design
8) HR
9) Operations
10) Finance Outsourced crap→
3. Finding Your Team
Marketing:Understanding the customer & his needs in order to create, com-municate & package easy to use products that he considers valuable for achieving his goals.
Involves:
– Deep understanding of the target customer
– Ability to figure out what he consideres valuable
– An awesome product– Great UX
startup simple | www.startup-simple.de | 089 / 18 965 860 | [email protected]
1) Engineering
2) Marketing
3) Sales
4) Business Development
5) PR
6) Product Management
7) Design
8) HR
9) Operations
10) Finance Outsourced crap→
3. Finding Your Team
Team member 1
Job: Customer Experience– Marketing
– Product Management
– Design
startup simple | www.startup-simple.de | 089 / 18 965 860 | [email protected]
1) Engineering
2) Marketing
3) Sales
4) Business Development
5) PR
6) Product Management
7) Design
8) HR
9) Operations
10) Finance Outsourced crap→
3. Finding Your Team
Sales:
At an early stage, you are usually not certain what the final product will be. So you will not only be selling the current product to customers, but also to possible partners in exchange for distribution, financing or whatever.
Involves:
– Generating outside interest
– Finding potential partners
startup simple | www.startup-simple.de | 089 / 18 965 860 | [email protected]
1) Engineering
2) Marketing
3) Sales
4) Business Development
5) PR
6) Product Management
7) Design
8) HR
9) Operations
10) Finance Outsourced crap→
3. Finding Your Team
Team member 2
Job: Attract outside interest– Sales
– Business Development
– PR
– HR
startup simple | www.startup-simple.de | 089 / 18 965 860 | [email protected]
1) Engineering
2) Marketing
3) Sales
4) Business Development
5) PR
6) Product Management
7) Design
8) HR
9) Operations
10) Finance Outsourced crap→
3. Finding Your Team
Team member 3
Job: Build the product– Coding
startup simple | www.startup-simple.de | 089 / 18 965 860 | [email protected]
3. Finding Your Team
HustlerGenerate outside interest
HipsterDeliver great customer experience
HackerBuild the damn thing
● Analytical
● Structured
● Reliable
● Focused
● Stress-resistant
● Creative
● Empathetic
● Thoughtful
● Good communicator
● Minimalist
● Go-Getter
● Die-hard
● Disciplined
● Extroverted
● Networker
Helpful personality traits:
startup simple | www.startup-simple.de | 089 / 18 965 860 | [email protected]
3. Finding Your Team
Ideally, team members will have different skill sets but similar values and goals.
And: Your goals should have a bigger purpose than inflating your ego and/or becoming rich.
startup simple | www.startup-simple.de | 089 / 18 965 860 | [email protected]
3. Finding Your Team
1)The money you earn, is the result of the value your
business delivers.
2)The value you deliver, is the result of how well you
understand your customer.
3)You will understand your customer better, the more
you actually care about his problems.
startup simple | www.startup-simple.de | 089 / 18 965 860 | [email protected]
4. Next Steps
1) Everybody with an idea or a startup gets the
chance to pitch
2) Interested co-founders get the chance to chat
up founders
3) Committing yourselves to the next step
startup simple | www.startup-simple.de | 089 / 18 965 860 | [email protected]
Pitch!
startup simple | www.startup-simple.de | 089 / 18 965 860 | [email protected]
Pitch
Everybody with an idea or a startup gets the chance
to pitch. Tell us about:
1) What Problem do you want to solve for
whom?
2) What are your learnings so far?
3) Who are you looking for and why?
startup simple | www.startup-simple.de | 089 / 18 965 860 | [email protected]
Mingle!
startup simple | www.startup-simple.de | 089 / 18 965 860 | [email protected]
Mingle
Interested co-founders get the chance to chat up
founders
Questions you might want to ask:● What are you passionate about?● What drives you mad (about other people)?● How would your friends describe you?● What was the single most important moment in your life?● What skills do you have?● What skills are you looking for in a (co-)founder?● Where do you see yourself 10 years from now?● Why should I pick you?● When did you last fail and what did you learn from it?● What was you biggest success as a hustler/hipster/hacker?● What personally trait of yours is currently limiting your success as a
hustler/hipster/hacker?
startup simple | www.startup-simple.de | 089 / 18 965 860 | [email protected]
Commit!
startup simple | www.startup-simple.de | 089 / 18 965 860 | [email protected]
Commit
Committing yourselves to the next step
You need to find out 2 things about each other:
1) Can you work together?
2) Can you have fun together? → Go on 1 or more dates with your (co-)founder
First date: Go for a drink!
Second date: Have a jam session (work on a business modell, interview some customers, etc.)