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HTML5: So Where’s the Money?
Olga KhomenkoPlayToMax
www.playtomax.com
• PlayToMax, Co-founder
• 3+ years experience in
HTML5 gaming
• Over 200 finished projects
• 5-7 new games each
month
• Own framework
About Us
www.playtomax.com
• ~ 7 billion mobile subscriptions worldwide(97% of world population!)
• Mobile web will beat PC by the end of 2015
• 61% of mobile users play games on their phones
• Life on-the-go
Overview
www.playtomax.com
Cross-platform
Less time for development
Single code for all platforms
Instant bug fix
Supported by big IT companies worldwide
Advantages for developers
www.playtomax.com
• Entertainment sites and gaming portals
• Social Media
• Application stores
• Mobile operators’ channels
• Device manufacturers
• Media companies
• Brands
Potential clients for developers
www.playtomax.com
• Licensing
• Ads model
• In-app purchases
• Subscription model
• Selling as an app
• Contract work
Ways of monetization
www.playtomax.com
Cross-platform
Monetization of mobile and tablet traffic
Low cost user acquisition
New distribution channels
Rapid-growing market
Advantages for publishers
www.playtomax.com
• Launch your own portal
• Use white label solution• Gain users to your main revenue-generating apps
Solutions
www.playtomax.com
White-label Solution
• Cross-platform
solution
• Lots of games at once
• Constant update
• Customization
• Technical support
• No efforts
www.playtomax.com
Demo App
Demo-version of your app with limited amount of content (4-5 levels) and Install button.
The product is available in every browser on most of the devices (PCs, tablets, mobile phones and even Smart TVs!).
www.playtomax.com
Demo App
• Cheap user acquisition
• Quality traffic
• Good rates
• Less uninstalls
• Innovative promo
• Satisfied user
www.playtomax.com
Olga Khomenko
Co-Founder
PlayToMax
m
http://playtomax.co
m/
Thank you
for attention!
