DOG

SOCIALRESPONSIBILITY

Socially responsible business behaviour exists if business decision-making takes place within the limits prescribed by the socio-cultural environment . Firms stay in business for sometime if they stay within the norms most of the time.

Historical Perspective

As early as 3000 B.C. thee use of contract was common in manufacturing and trading.Greek merchants as well were considered inferior citizens because the high positions were occupied by the military class, the rich land owners, and the royalty. In spite of this low status, it still flourished because it provided the needs of the society.As societies grows and developed, social problems such as rapid population growth, health and sanitation, poverty, prostitution, etc. also increased

What is the meaning & operational content of social responsibility?

Business Concept Before by the policy of Cavaet Emptor

“ Let the buyer beware”

Business Concept Now-

“Customer is always right”

Business has three main areas of concern today:

1) Equal Opportunity People are entitled to job

opportunities without regard to non-performance related factors.

They are entitled to salaries equal to those of others doing the same work under the same conditions

2) Ecology As used in social responsibility terms, it

refers to the relationship between business firm and the environment to which the firm operates.

Business enterprise must see to it that they do not disturb the balance of nature where their business is located

3) ConsumerismMost prominent of the three major social

issues is consumerism. This is because it directly affects every individual in the country