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How do you know if your business social networking is effective? How do you know people are paying attention? If you aren't sure then these 5 simple steps will help you make your social networking more effective, more social and more intelligent.
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© Linda Parkinson-Hardman 2011
How to Turn People ON with
Intelligent Social Networking
+18%
-6%
Calculating the Return on Your
Investment*
* remembering that investments can go up AND down!
If you want to increase your
profits AND you have
a clear goal then you simply
need to apply a little SOCIAL
INTELLIGENCE to the matter at hand.
Can you walk in someone else’s shoes?
Do you listen?
Or do you
SHOUT?
Do you share information
would Scrooge have nothing on you?
freely
or
Are you marching to the SAME tune as everyone else?
WHO are YOU today?
How do YOU exert
POWER and
influence?
Do you help …
or hinder?
9 quick, sure-fire wins
1. Set a realistic goal2. Work out how you’ll measure success3. Know what your customers are buying
4. RESPOND to what people are saying to you5. Answer questions, give information6. Understand the social environment
7. Have a consistent profile and VOICE8. Establish your influence through expertise9. Be interested and interesting, offer help
You have been ….
Me, Linda Parkinson-Hardman
linkedin.com/in/lindaphtwitter.com/lindaphwomanontheedgeofreality.comInternet-mentor.co.uk
