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Making Money With Google
By Jimena Cortes
www.wizardmedia.net1
Who Am I…• 7 years of marketing experience• 4 years of SEO experience• Author of “Secrets of SEO Marketing:
Strategies on How I learned to Get to the Top of Search Engines and How You Can Too”
• Have ranked several websites on page 1 of Google
• Most importantly generated ROI of 300% or more for my clients using SEO strategies
www.wizardmedia.net 2
My Book on Amazon
www.wizardmedia.net 3
There Are 2 Ways to be on Page 1 of Google:
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Why I Love SEO and You Should Too:
The Three Keys To Online Success
1. What do people really search for?2. Do they find your website?3. And are they buyers?
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What Do They REALLY Search For?• Key Words• Example= “Plastic Surgeon”
– too generic– competing with every plastic surgeon in the country!
• “Plastic Surgeon in Las Vegas” – location specific• Google Tells You search traffichttps://adwords.google.com/select/KeywordToolExternal
• Type in “Keyword Tool” in Google.
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Example “Plastic Surgeon Las Vegas”
• Adding “s” = 16 times more traffic• The secret to how people search to find your
type of business.
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Can They Find You?• According to numerous studies, here’s where
people click…– #1 ranked Site gets 41% of the clicks, – #2 ranked site gets 12% of the clicks,– #3 ranked site gets 8.5% of the clicks– Rest of sites #4 on get less.
• What this means…• If you are not in top 3, you are not getting
your potential customers to your site!
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3 Best Places to be Found Online to Dominate Your Market
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“Local” Search
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“Normal” Search
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PPC (Pay-Per-Click)
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What Can You Make From A Proper SEO Campaign?
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The Las Vegas Market for Plastic Surgeons
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If You Paid For All This Traffic
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4,984 Total Searches x $5.24 AVG CPC= $26,116.16
Let’s Do The Numbers…• 4,984 Monthly Traffic Online• Let’s be conservative (lets say 10% visit your website)
• 498 visitors/month• 5% of traffic becomes a lead= 25 leads• 25% of leads become patients= 6 new patients• Patient Value = $3,000• 6 * $3,000 = $18,000• $18,000 = Gross Revenues from just 10% of the
search traffic! That’s what being on page 1 means for many businesses who do this right
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What My Clients Say:
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And Another…
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I have been utilizing the services of Jimena Cortes and Wizard Media for SEO and internet marketing campaigns over the past year. The return on investment for me has been excellent, and is increasing month to month. I have doubled the number of new clients from the prior year, and I am anticipating a greater increase this year as well. The increase has come almost exclusively from calls originating from the internet. Jimena keeps in constant communication with me, and provides me timely reports on my progress in the search engine rankings. She analyzes my progress, and suggests changes in the campaign strategies to react to changes in the market. I highly recommend Jimena Cortes and Wizard Media for any type of internet marketing, social media marketing, and online promotional campaigns Dwight E. Tompkins- Estate Planning Attorney
Could This Be You Next?
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“I have doubled my business in the past 6 months!And now I get new leads consistently every month from People who find me online.”
The process:And understanding search engines
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What Google Wants
• Keyword rich text• Fast Loading Website• Engaged Site Visitors• Fresh Content• Social Interaction• LINKS! – this is still the biggest factor affecting
rank---links are like votes for your site• Plus a bunch of the other stuff….
“Local” Search• Get listed in the Big 3
– Google Local (place pages)– Yahoo Local– MSN/Bing Local– (also taps you into a huge mobile market)
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Three “Local Search” Secrets1. Use Your Keywords2. Get Listed in Local Directories
– www.Local.com– www.dmoz.com– www.MerchantCircle.com
3. Get Reviews in Local Review Sites– www.Kudzu.com– www.Yelp.com– www.InsiderPages.com– Google Plus Pages
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Create Content
• Articles• Videos• Press Releases• Blog posts• Claim Google Authorship• Always create your content with the key
phrases you are targeting in them
Step 4- Distribute Content to Get Links
The Write Article and when clicked it directs the reader to your site.
Step 6- Submit your site to Dmoz and other Directories
• Find directories in your niche where you can list your site for free• only paid link I recommend is a listing in the Yahoo directory. It will cost
$299 per year. • Dmoz.org• submit yourself to directories like Yelp, Yellow Pages, CitySearch, Merchant
Circle and so on
Step 7- Get More Links
• Press Releases• social media sites• Google Authorship
Overall Google Wants:
• Regular Blogging (fresh content)• Social Media interactions/Popularity• Links and content
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Does This Sound Like a Lot of Work?
What If You Are The #1 Authority Online?
(Remember the numbers from just 10% of the traffic…)
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Get In Touch With Me Today…
For a Free website analysis of your SEO strategy and I will help you see how you can fix your
weaknesses to start dominating page 1 of Google and double or even triple your business as I have
done for many clients
Email [email protected] or visitwww.wizardmedia.net
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