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@33voices intelligent insights to advance your business and life

How Contrarian Entrepreneurs Create and Capture Extraordinary Value, with Daniel Isenberg

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Listen to the full interview at www.33voices.com/daniel-isenberg/audio Daniel Isenberg is a Professor of Management Practice at Babson Global where he established the Babson Entrepreneurship Ecosystem Project (BEEP). He has published several seminal articles in the Harvard Business Review, including the April 2011 “Entrepreneurs and the Cult of Failure” and the June 2010 “How to Start an Entrepreneurial Revolution,” that was published as the “Big Idea” feature article. Isenberg has taught at Harvard, Columbia, Insead, Reykjavik, Theseus, and the Technion, and has been an entrepreneur and venture capitalist. Isenberg speaks and consults frequently on global entrepreneurship and blogs regularly for Huffington Post, Forbes and The Economist.

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Page 1: How Contrarian Entrepreneurs Create and Capture Extraordinary Value, with Daniel Isenberg

@33voices

intelligent insights to advance your business and life

Page 2: How Contrarian Entrepreneurs Create and Capture Extraordinary Value, with Daniel Isenberg

The following represents 10 highlights from the interview by @MoeAbdou,

founder & host of 33voices®.

Page 3: How Contrarian Entrepreneurs Create and Capture Extraordinary Value, with Daniel Isenberg

Daniel Isenberg Professor of Management Practice at Babson Global where he estab-lished the Babson Entrepreneur-

ship Ecosystem Project (BEEP). He also advises the White House on its

Startup America program.

@Danisen

Page 4: How Contrarian Entrepreneurs Create and Capture Extraordinary Value, with Daniel Isenberg

Stream interview Watch videoWatch videoNo.1

Starting a business is challenging

and requires courage.scaling a business is much more difficult and requires a greater diversity of skill sets.

Page 5: How Contrarian Entrepreneurs Create and Capture Extraordinary Value, with Daniel Isenberg

Stream interview Watch videoWatch videoNo.2

Entrepreneurs who are obsessed with

creating extraordinary value,end up capturing the greatest economic value for their business and shareholders.

Page 6: How Contrarian Entrepreneurs Create and Capture Extraordinary Value, with Daniel Isenberg

Stream interview Watch videoWatch videoNo.2

Entrepreneurs who are obsessed with

creating extraordinary value,end up capturing the greatest economic value for their business and shareholders.

33voicesDan Isenberg - Obsessed With Creating Value

Page 7: How Contrarian Entrepreneurs Create and Capture Extraordinary Value, with Daniel Isenberg

Stream interview Watch videoWatch videoNo.3

Businesses who overemphasize the innovation

and under utilize the sales and marketing process

end up with just hype;

reverse it.

Page 8: How Contrarian Entrepreneurs Create and Capture Extraordinary Value, with Daniel Isenberg

Stream interview Watch videoWatch videoNo.4

Keep in mind that if you’repushing the envelope to create extraordinary value,

you have to be in constant iteration mode.

Do, Learn and Re-start!

Page 9: How Contrarian Entrepreneurs Create and Capture Extraordinary Value, with Daniel Isenberg

Stream interview Watch videoWatch videoNo.5

Entrepreneurs manage risk by reframing it.

to them, it’s a far greater risk to create something amazing for someone else,

when you can do it for yourself.

Page 10: How Contrarian Entrepreneurs Create and Capture Extraordinary Value, with Daniel Isenberg

Stream interview Watch videoWatch videoNo.6

Smart entrepreneurs never delegate leadership.

instead, they make it a priority to bring out the amazing leadership qualities

in others around them.

Page 11: How Contrarian Entrepreneurs Create and Capture Extraordinary Value, with Daniel Isenberg

Stream interview Watch videoWatch videoNo.7

Tiny modifications can turn into

big innovations; think iPod.

look for problems where you can add

another layer of simplicity.

Page 12: How Contrarian Entrepreneurs Create and Capture Extraordinary Value, with Daniel Isenberg

Stream interview Watch videoWatch videoNo.8

Like a great athlete, a smart entrepreneur makes experience

her greatest teacher;she learns far more from trying and failing

than not trying at all.

Page 13: How Contrarian Entrepreneurs Create and Capture Extraordinary Value, with Daniel Isenberg

Stream interview Watch videoWatch videoNo.9

Often, its talent that’s keeping your business in startup mode.to scale up, start by creating an advisory network

that fill your widest knowledge gaps.

Page 14: How Contrarian Entrepreneurs Create and Capture Extraordinary Value, with Daniel Isenberg

Stream interview Watch videoWatch videoNo.10

As an entrepreneur, you can’t continually do good deeds

without making a profit.always align your customer’s best interest

with your economic value.

Page 15: How Contrarian Entrepreneurs Create and Capture Extraordinary Value, with Daniel Isenberg

Really reflect...

How do you determine your worth to the marketplace?

Really reflect...