1. http://www.instituteofoutsourcing.com Hiring the Right
Website Content Writers Web content writing is essential for people
who use websites to advertise and improve their business. This is
an important task that could turn readers to potential customers of
that website. Having website content writers who can write about
you and what you do can be an edge in todays competitive world. By
browsing your site, people can get to know more about you, your
qualifications and how you deal with people. Follow these tips in
hiring your own writer: a. Find someone who knows about you or your
job. A person who knows who you are can easily write about you and
what you do. Since he knows your background, advertising you will
seem natural and ordinary. If you cannot find a friend who can do
that for you, hire someone in line with your field. If your
business is selling computers, hire someone who has knowledge in
the information technology industry. This is very crucial in hiring
online writers, especially freelancers. These professionals usually
write for many companies and websites, but not all of them know
what you do. If you already hired a writer and found out he has no
experience in your business venture, tell him stories about it.
Share what its like. Make him feel your emotions. b. Look over the
qualifications.
2. The writer doesnt need to be a graduate of journalism, but
it is a good point if he is. Journalists can easily write articles
and research for facts. They can easily do marketing if you require
them to. That is their field. However, not all journalists know
about you and your job. Would you really think of hiring a
journalist when your business is about appliances and he has no
knowledge about it? Certainly not! Also hire someone who rarely
(and if possible doesnt) make grammatical errors. You wouldnt want
readers to lose their interest in your company just because of
typographical errors. Make sure the writer knows what to write and
how to write it. c. Ask him to write a sample article. Always ask
the applicant to write a sample article about your work. That way,
you can assess his knowledge in your company, his writing skills
and how he organizes and puts his ideas into paper. Do this as soon
as he applies. Never ask him to write something at home and pass it
to you instead. That could be done by someone or just copied from
somewhere else. Make sure his write ups are originally created by
him and are not plagiarized. Else, you and your company could
suffer the consequences. d. Choose the person who can give quality
writing in exchange for his salary. Do not just hire someone
because you can afford his salary offer. Hire someone whose talent
and skills can compensate for your offered salary. If you cant find
someone in your place to do that for you, it is time to consider a
business process outsourcing company.
3. A company which offers great business process outsourcing
services can provide website content writers from outside the
country. These writers can offer quality and valuable articles, but
you can easily afford their fees. TAGS: search engine marketing,
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engine optimization marketing services, business process
outsourcing services
