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Richmond Virginia HoneyBaked Ham Co. and Café
Receives Top Honors at Annual Franchisee Meeting
ALPHARETTA, Ga.--(BUSINESS WIRE)--HoneyBaked Ham announced today that David and
Kathy Crawford won the 2011 Franchisee of the Year award. The Crawford's HoneyBaked Ham
Co. and Café is located in Richmond, Virginia (Short Pump) and received the award at the recent
National Franchisee Meeting in Orlando, Florida. There are a total of 179 franchises operating
within the HoneyBaked Ham system.
"David and Kathy Crawford are the epitome of what we want in a franchisee. They are actively
engaged in their community and they have a tremendous work ethic," said Roberta Marcantonio,
HoneyBaked's Director of Franchise Operations. "They are a pleasure to work with and are
always striving to not just meet our standards, but to exceed them. They are always finding ways
to improve their store and their operations."
To be named Franchisee of the Year an owner is measured against eight primary criteria
including:
Consistently meeting or exceeding high quality standards
Creating and sustaining an optimal customer experience
Being a leader and a team player within the entire franchise system.
Serving as a role model in the franchise community and in support of new owners
Providing active leadership in their local community
"We are both honored and humbled to be named Franchisee of the Year," said David Crawford.
"Working with one of America's best known and well-loved brands allows us to build a business
that supports our family and our family ambitions. The first of our five children began working
in the store this year and we intend for all of them to be a part of the business."
"We are thrilled to have the effort and dedication we bring to our business recognized by
HoneyBaked Ham," said Kathy Crawford. "We are also very impressed with the support we get
from the Company and are looking forward to continuing to grow and improve our operations.
We would encourage anyone who is interested in being a business owner to seriously evaluate
HoneyBaked."
For more information on franchise ownership, call us at 866.968.7424 or visit us at
www.honeybakedfranchise.com
The HoneyBaked Ham Company is a privately held, family-operated company that operates 260
company-owned stores and 179 franchise locations nationwide. Founded by Harry Hoenselaar in
1957, HoneyBaked is in its third generation of family ownership and still operates under the
values-based principles established by Mr. Hoenselaar. HoneyBaked is unique its leadership in
both the specialty food retail market and the fast casual dining market. The Cafés specialize in
lunch, catering and dinner occasions.