Embed Size (px)
Citation preview
City Farming
Gus van der Feltz Philips City Farming, Horticulture LED Solutions
December 2014
Philips Horticulture LED
Solutions / City Farming
• Philips has many years of experience in horticulture, with hundreds of commercial horticulture projects completed successfully
• Leader in LED solutions for horticulture
• Partner with research institutes & universities
• Extensive network of experienced partners
• Dedicated team of technical specialists and plant experts
• Full support with Global coverage
• Philips Emerging Business Area - EBA
Philips in City farming
• Rapidly growing team of >10 professionals within Horticulture LED Solutions (>50 staff in a global organization)
• Working closely with our customers and partners on daily basis
• Fully supported by the Philips Board of Management
Philips CEO, Frans van Houten and global plant specialist, Esther Hogeveen – van Echtelt
Our definition of city farming: To grow vegetables (and herbs) in a closed environment with a high tech system in a sustainable way year round, in- or close to a city "All-year-round reliable production and delivery of high-quality locally grown fresh food"
City Farming: fully controlled environments
Rural areas, far from cities
Within cities
Urban areas, near cities
City Farming Philips focus
natural light outdoor / indoor
artificial light indoor
Food plants
Other plants
Our market approach
6
• We aim to be the leading player in creating solutions, that encompass more than
light alone, to grow healthy vegetables and plants in a sustainable way
• We work closely with our customers, helping them to develop
• Winning business models for a new industry
• The best growth recipes for their crops
• The best growth systems for multilayer production in closed environments
• Investment grade business plans
Lighting, Plant, and Application knowledge
Plant experts • Knowledge of light & plants, recipes • Experience in many field tests worldwide • Cooperate with Universities & plant
institutes
Application Engineer • Technical GreenPower LED Knowledge • Light Plans, Installation advice and support • Work with HortiLED installation partners • Can measure and certify your installation
Account Manager • Translate your needs and requirements into
a solution approach • Profit/payback calculations • Help get funding/export finance support • Help with financing through Philips Capital
Deliscious, The Netherlands
Project Deliscious, the Netherlands
Crop Lettuce, young plant production
Area 5600m² net production area on 800 m² floor space
LED solution Dedicated recipe GreenPower LED Production Module
Philips LED Horti Partners Certhon / Lights Interaction /Codema BE De Lier
Complementary partner Philips Capital
Green Sense Farms, US
Project Green Sense Farms, IN, USA
Crop Lettuce and herbs
Area 1250m2 in first grow chamber
LED solution GreenPower LED Production Module
Philips LED Horti Partner Hort Americas
Osaka University, Japan
Project Osaka University, Japan
Crop Lettuce and herbs
Area 1300m2
LED solution GreenPower LED Production Module, R/W/FR
Philips LED Horti Partner CCS
Philips HTC Eindhoven (opening 2014)
Project High Tech Campus
Crop Leafy vegetables & herbs
Production Area 230 m2
LED solution LED Production Module & Research Module
Philips LED Horti Partner Cambridge HOK
Questions? Please contact us
Contact me @ [email protected]
Or have a look at our sites www.philips.com/horti
and www.philips.com/cityfarm
Thank You
