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WINSTON + COMPANY
Quality digital content generates brand awareness
WINSTONCOMPANY.CO
LEAD GENERATION
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HOW CAN WE GET MORE LEADS?
?
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BRANDED MATERIAL WINSTON + COMPANY
01. QUALITY CONTENT
BRANDED MATERIAL WINSTON + COMPANY
02. BIGGER AUDIENCE
03. LEAD ENGAGEMENT
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• ARTICLES & POSTS• EBOOKS & WHITE PAPERS• VIDEO MARKETING • INFOGRAPHICS
01. QUALITY CONTENT
BRANDED MATERIAL WINSTON + COMPANY
WINSTONCOMPANY.CO
ARTICLESCONNECT WITH NEW & BIGGER AUDIENCES
ENGAGE
BRANDED MATERIAL WINSTON + COMPANY
WINSTONCOMPANY.CO
SMALL FARMERSSUSTAINABLE TECHNOLOGY TO GROW THE NEXT GENERATION OF AFRICAN STARTUPS
Produced in cooperation with the smallholders.com
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READ
EBOOKSPROMOTE BRAND KNOWLEDGE AS REGIONAL EXPERTS
BRANDED MATERIAL WINSTON + COMPANY
VIDEOS
WATCH
TELL THE REAL STORIES THAT MAKE AN IMPACT
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BRANDED MATERIAL WINSTON + COMPANY
• WEB PLATFORM• DATA ANALYTICS• MOBILE APPLICATION
02. BIGGER AUDIENCE
• NEW RELATIONSHIPS
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BRANDED MATERIAL WINSTON + COMPANY
WEBLEAD GENERATION SITE TO EASILY ENGAGE THE VIEWERS
ONLINE
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BRANDED MATERIAL WINSTON + COMPANY
BIG DATAGAIN DEEPER INSIGHT INTO THE TARGETED COUNTRIES
EXPLORE
African Agricultural Data
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BRANDED MATERIAL WINSTON + COMPANY
*The Mobile Economy: Sub-‐Saharan Africa | GSMA 2015
500 MILLIONmore than
BY 2020*
FACTS
SMART PHONES
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MOBILEBEGIN TO CONNECT WITH FUTURE CUSTOMERS
BRANDED MATERIAL WINSTON + COMPANY
WINSTONCOMPANY.CO
UHH, WHAT ABOUT
?
THE LEADS?
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BRANDED MATERIAL WINSTON + COMPANY
• LOCAL INVESTORS & BUSINESSES• FARMER ORGANIZATIONS• NEXT GENERATION CONSUMERS
• VALUE CHAIN PARTNERS• MOBILE PAYMENT COMPANIES
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BRANDED MATERIAL WINSTON + COMPANY
03. LEAD ENGAGEMENT
• IMPACT INVESTMENT FIRMS
IMPACT INVESTMENT
MARKET FOR IMPACT INVESTMENT ASSETS IS GROWING RAPIDLY
INVEST
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BRANDED MATERIAL WINSTON + COMPANY
HOW DOES IT?
WORK?
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BRANDED MATERIAL WINSTON + COMPANY
01. WE BUILD GREAT CONTENT
BRANDED MATERIAL WINSTON + COMPANY
02. WE REACH YOUR AUDIENCE
03. WE ENGAGE NEW PARTNERS
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TOTAL NUMBER OF LEADS
QUALIFIED BY BUSINESS UNITS
QUALIFIED BY MANAGEMENT AND SALES
OPPORTUNITIES
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BRANDED MATERIAL WINSTON + COMPANY
• 4 ARTICLES
• EBOOK
• 2 VIDEOS
• 5 LEADS
60 DAYS 120 DAYS 180 DAYS• 6 ARTICLES
• DATA INSIGHT
• 4 VIDEOS
• 5-50 LEADS
• 8 ARTICLES
• WHITE PAPER
• 6 VIDEOS
• 5-100 LEADS
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BRANDED MATERIAL WINSTON + COMPANY
LET’S GET !
GOING!
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BRANDED MATERIAL WINSTON + COMPANY
