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grammar, punctuation, and clarity Pat Brans ([email protected]) Effective Written Communication

Grammar and clarity

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Some tips on how to write more clearly

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Page 1: Grammar and clarity

grammar, punctuation, and clarity

Pat Brans ([email protected])

Effective Written Communication

Page 2: Grammar and clarity

Grammar and Punctuation

• Check verb tenses and conjugation.

• Think of punctuation as a way of signalling pauses to the reader.

Page 3: Grammar and clarity

Clarity

Revise your work to remove clutter.

Maintain unity of voice, tense, and mood.

Build strong sentences.

Use the known-new principle.

Use meta-discourse to help the reader follow you.

Page 4: Grammar and clarity

Cutting clutter

Clutter is unnecessary words or sentences that the reader has to filter out to get to the meaning.

Clutter is the use of a complicated or obscure word when a simpler word will do the trick.

Don’t make the reader work to understand what you’re trying to say.

Page 5: Grammar and clarity

Common causes for clutter

Clutter results when the writer:

lacks vocabulary,

puts in extra words and sentences to reach a minimum word count,

is too lazy to re-read and re-work,

doesn’t think somebody else will really read the work,

is not interested in improving his or her writing.

Page 6: Grammar and clarity

Re-read and revise to cut clutter

Everybody includes unnecessary words in early drafts.

By re-reading and re-working, you can make your writing stronger and more concise

Look closely and cut everything you don’t need, but don’t cut needed details.

Page 7: Grammar and clarity

Use short, simple words

numerous

utilize

initial

remainder

sufficient

attempt

try this:

many

use

first

rest

enough

try

Instead of:

Page 8: Grammar and clarity

Watch out for “that”x He thought that he was late.

✓ He thought he was late.

✓ He took the tram that came to the Palais de Justice.

x Everytime that he was in hurry, he forgot to stamp his ticket.

✓ Everytime he was in a hurry, he forgot to stamp his ticket.

Page 9: Grammar and clarity

Remove unnecessary adverbs

Instead of:

x rapidly sprint

Just say:

✓ sprint

x loudly shouted ✓ shouted

x clumsily stumbled ✓ stumbled

x happily smiled ✓ smiled

Page 10: Grammar and clarity

Don’t overuse qualifiers

x very

x quite

x slightly

x a bit

x rather x really

x so

x just

x sort of

x kind of

x a little

x pretty

x extremely

x merely

x somewhat

Page 11: Grammar and clarity

Don’t overuse qualifiers

x Carlos was extremely tired.

✓ Carlos was exhausted.

✓ The rugby player was huge.

x The rugby player was very big.

✓ He was awesome.

x He was totally awesome.

Page 12: Grammar and clarity

Cut out the noun implied by the adjective

x Her eyes were a blue color.

✓ Her eyes were blue.

✓ The school was rectangular.

x The school was a rectangular shape.

✓ He arrived late.

x He arrived at a late time.

Page 13: Grammar and clarity

Don’t label your thoughts as beliefs

x I think ...

x I believe ...

x I suppose ...x I feel ...

x I realize ...

x In my opinion ...

Page 14: Grammar and clarity

Avoid starting sentences with “there”

x There are three men standing at the door.

✓ Three men are standing at the door.

x The problem was solved by three people.

✓ Three people solved the problem.

Avoid using the passive voice

Page 15: Grammar and clarity

Cutting clutter

Clutter is the use of a complicated or obscure word when a simpler word will do the trick.

Don’t make the reader work to understand what you’re trying to say.

Page 16: Grammar and clarity

Build strong sentences

When we read, we want to know who did what to whom.

• Don’t overuse passive voice.

• Avoid sentences that start with “there is” or “there are.”

In both the cases you deprive the reader of this information.

Put strength in the verbs. Instead of saying “he went quickly”, try saying “he ran” or “he dashed.”

Page 17: Grammar and clarity

Unity

Unity of voice: How are you addressing the reader?

Unity of tense: Are you in the present, past, future, or conditional?

Unity of mood: Are you casual, formal, funny, or scientific? Who is your reader? Be consistent.

Page 18: Grammar and clarity

Unity of voicex We should avoid switching voice in the middle

of your sentence.

✓ One should avoid switching voice in the middle of one’s sentence.

✓ You should avoid switching voice in the middle of your sentence.

✓ We should avoid switching voice in the middle of our sentences.

✓ Avoid switching voice in the middle of a sentence.

Page 19: Grammar and clarity

Unity of tensex He presented a set of slides. He says it’s

important to stay in one tense.

✓ He presented a set of slides. He said it’s important to stay in one tense.

✓ He presents a set of slides. He says it’s important to stay in one tense.

✓ During his slide presentation he said it’s important to stay in one tense.

✓ He presented a set of slides. He said it was important to stay in one tense.

Page 20: Grammar and clarity

Unity of moodx This book has been written against a

background of both reckless optimism and reckless despair. It holds that Progress and Doom are two sides of the same medal; that both are articles of superstition, not of faith.

In conclusion, that's all I'm gonna say cuz I finished the 500 word essay 4 my teacher.

➡ Lack of unity of mood sometimes reveals plagiarism. A student copies something very serious and dry and then changes moods.

Page 21: Grammar and clarity

Meta Discussion

The lead

The ending

Transitional tags

Page 22: Grammar and clarity

The lead

Pay careful attention to the first paragraph - and even the first sentence.

This is where you hook the reader.

From Seven Habits of Highly Effective People:

“In all my years working with people I have discovered one thing ...”

Page 23: Grammar and clarity

The lead

Also pay careful attention to your ending paragraph.

Yes, food allergies are on the rise. Statistics show that they have doubled in the past ten years and scientists fear that this increase shows no signs of abating. But now you know how to reduce the risk of your child developing a food allergy, so hopefully your child will not be one of these statistics.

Page 24: Grammar and clarity

Transitional tags

But

Yet

However

Still

Nevertheless

Instead

Thus

Therefore

Subsequently

Consequently

Furthermore

Moreover

Nonetheless

What’s more

Otherwise

Page 25: Grammar and clarity

Parallelism

Use parallel structures across bullet points and in series.

Use the same voice and the same kind of sentences.

Repeat words for emphasis.

Try to use series of 3 in “or” and “and” series.

Page 26: Grammar and clarity

Bad

The following should be considered for any business:

Supply chain management

A good sales force is necessary

Don’t forget to do a lot of marketing

Page 27: Grammar and clarity

Good

The following should be considered for any business:

Supply chain management

Sales

Marketing

Page 28: Grammar and clarity

Good

Any business should recognise that:

Supply chain management is helpful.

A good sales force is necessary.

Marketing is nice to have.

Page 29: Grammar and clarity

Good

When running a business:

Set up supply chain management,

Set up your sales force,

and don’t forget to do a lot of marketing.

Page 30: Grammar and clarity

Paragraphs

Paragraphs provide a visual landmark.

They allow the reader to see how you group your ideas.

They are best when short - but not too short. You should have at least three or four sentences per paragraph on average.

Page 31: Grammar and clarity

Avoiding sexism

✓ Think about your best friend. You should give him or her a card for his or her birthday.

✓ Think about your best friend. You should give them a card for their birthday.

✓ Think about your best friends. You should give them cards for their birthday.

x Think about your best friend. You should give him a card for his birthday.

Page 32: Grammar and clarity

grammar, punctuation, and clarity

Pat Brans ([email protected])

Effective Written Communication