Global food and beverage survey 2013 2014

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Global Food and Beverage Survey

2013-2014 - Market Trends,

Marketing Spend and Sales Strategies in the Global Food and

Beverage Industry

Category : Food & Beverages/ Food Packaging

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Introduction to Report

Launch Date: April 30, 2013

Number of Pages: 164

Geography Coverage: Global

Available Format: PDF

Price For Single User License: USD 2,000

Price For Global User License: USD 4,000

Delivery Time: Within 24 Hours (During Working Days)



About the Report

Spanning over 164 pages and Global Food and Beverage Industry Dynamics, Global Food and Beverage Industry Market Growth Outlook, Threats and Opportunities for the Global Food and Beverage Industry, Food and Beverage Industry - Supplier Marketing Spend Activity, Global Food and Beverage Industry - Marketing and Sales Behaviors in 2013-2014 contents, “Global Food and Beverage Survey 2013-2014 - Market Trends, Marketing Spend and Sales Strategies in the Global Food and Beverage Industry” report analyzes how food and beverage industry supplier companies' media spend, marketing and sales strategies and practices, and business planning are set to change in 2013–2014.



Research Findings

An analysis of revenue growth expectations by senior level respondents reveals that 52% are 'more optimistic' about their company's revenue growth in 2013.

Survey results show that, 48% and 35% of supplier respondents respectively project at least some increase in capital expenditure on 'new product development' and 'sustainable or green initiatives' in 2013.

Across the global food and beverage manufacturers' industry, the top three expected key changes in business structure are addition of 'new products and services', 'improving operational efficiency' and to 'expand in emerging markets'.



Research Findings

According to 35% and 20% of respective respondents from global food and beverage manufacturer companies, headcounts in their organizations in 2013 is expected to increase steadily by up to 2% of their current workforce.

US, Singapore, Taiwan and Hong Kong and South Korea offer the highest growth potential among developed countries in 2013–2014.



Topics Covered in Report

1. Global Food and Beverage Industry Dynamics2. Global Food and Beverage Industry Market Growth

Outlook3. Threats and Opportunities for the Global Food and

Beverage Industry4. Food and Beverage Industry - Supplier Marketing

Spend Activity5. Global Food and Beverage Industry - Marketing and

Sales Behaviors in 2013-2014

For more details regarding Report coverage see the last slide




Company Coverage (Partial List)

For more details regarding company coverage and TOC see the last slide




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Global food and beverage survey 2013 2014