Getting your business started with Passbook

CRM has traditionally relied on email, which is increasingly spammed and ignored

Passbook offers and alternative, dynamic way to get your customers attention

Passbook

Offer convenience and reduce wait times with an interactive, dynamic pass

Location-triggered alerts make the ticket easily accessible in the lock screen

Schedule updates, show seat allocation & alert customers with important information

THFCNew ticket has arrived

Tottenham Hotspur

Spurs V ArsenalNov 14 2013 (8pm)

Block 42Row 25Seat 148

South StandTottenham Hotspur

Paperless, dynamic ticketing

Drive voucher redemptionGeo-targeting allows you to send push notifications to remind customers to redeem vouchers when they are nearby

StarbucksLast chance for 50% off!

Claim 50% off ANY drink at Starbucks today!

Starbucks

Add something fun and interesting to a day out

Thorpe ParkFREE Fastpass for The Swarm! 0-80pm in 2 seconds. Ready?

Ride The Swarm (new for 2013) and beat the queues for FREE

with this Fastpass!

Thorpe Park

Enhance the customer experience

Thorpe Park

Tips for using Passbook effectively…1. Include links to Passes in SMS messages2. Include links to Passes in your email campaigns (many emails

are now first opened on a Smartphone!)3. Encourage opt-ins for mobile discounts on your other ATL

campaigns4. Profile your customers’ preferences and behaviour – ensure

all push notifications are timely and relevant5. Update it regularly – give your customers a reason to keep

using it so they continue to engage with your brand

It’s a quick and effective alternative to building a full blown app

- It’s dynamic and can be updated to remain relevant- You can push messages to engaged customers

How could this work for your business?

Learn more with a free demo of Communicate Pro