geniusme

inspiring business

in the middle east

Changing markets world changing… game changing … mind changing

accelerating business performance accelerating talent development

making better ideas happen smarter and faster

• Brand development

• Portfolio optimisation

• Winning propositions

• Market visioning

• Future proofing

• Business strategy

• Strategic creativity

• Business innovation

• Solution development

• 3 levels, 40 modules

• New ideas, best practices

• Professional qualifications

• Energising leaders

• Building top-teams

• Rethinking futures

• Catalytic insights

• Provocative thinking

• Energising people

• CEO/Boards

• 3 day thinktank

• Brand teams

• 3 -6 month projects

• Creative teams

• 3x2 day workshops

• Executive teams

• 5 day retreats

• All managers

• 1 day to 1 year

• All managers

• One inspiring day

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game.changer

inno.lab

leaders.xt

cambridge.mla

genius.live

rethinking, refocusing and reenergising business

building stronger brands and winning propositions

seeing things differently, thinking different things

time away together to build a better future

the world’s best marketing development portfolio

brand.impact

geniusme

geniusme

accelerating business performance

Volatile, uncertain, ambiguous …

The pace of change is relentless economically,

socially, technologically and competitively.

Global and local , convergent and fragmenting,

expectations are high, trust is low …

How have you changed? As a business, and personally?

Are you fit and focused in the new business world?

New markets thrive, and others die. New business

models offer new opportunities.

Collaborative networks enable you to do more

than you ever imagined.

Three inspiring days for your leadership team to

rethink, refocus and reenergise

your business

game.changer futureworld

How have our markets changed?

Who are the new thought leaders?

What are the technological possibilities?

• Open up

• Worldchanging

• Future worldviews

• Disruption drivers

• Border crossers

• Market visions

• Higher purpose

Day 1: Re-thinking

gamechange

betterplace What could be our iPod moment?

Where are the biggest opportunities?

How should we redefine our market?

What are our new imperatives?

Where should we focus our future?

How do we need to change?

• Reframing markets

• Game playing

• Growth engines

• Refocusing capital

• Transforming costs

• Connecting ideas

• New priorities

• Reinspired vision

• Commitment to future

• Platforms for growth

• Essentials and options

• Strategic framework

• Inspired leaders

• Close down

Day 2: Re-focusing

Day 3: Re-energising

Three inspiring days

helping your top team to

futureproof your business.

Challenging and provocative,

stretching and enlightened …

Seeing things differently, thinking different things …

Re-think your direction, re-focus your priorities, and

re-energise your leaders, your strategy and business.

Are you focused on the best opportunities?

Do you have the most effective business model?

Are you out-thinking your competitors?

What can you learn from Alibaba or Li and Fung? Are you

reshaping markets like Apple or Virgin, Zappos and Zynga?

Can you innovate like Samsung and Tata?

Do you even know what they are doing?

Will you make the world a better place?

making better ideas happen faster

IdeasInsightExploreStretchFocus

EvolveDeliver LaunchDefineDevelop EvaluateShape FuseCreateFrame

EvolveDeliver LaunchDefineDevelop

Outputs include:

1. Opportunity maps

2. Future scenarios

3. Parallel worlds

4. Customer insights

5. Ideas generation

Outputs include:

1. Context framing

2. Disruptive creation

3. Idea fusion

4. Evolutionary design

5. Concept evaluation

Outputs include:

1. Accelerated delivery

2. Value propositions

3. High impact entry

4. Delivery horizons

5. Managing the vortex

© GeniusWorks 2011

Prioritised markets

Clustered ideas

Emerging themes

Creative paradoxes

Target audiences

We started by seeking to clarify our

priority markets, target audiences,

and what mattered most to them …

We creatively generated over 1200 ideas stimulated by

customers, creative techniques and parallel markets …

We brought these

ideas together into 12

emerging themes

which began to create

visions of the future of

bathrooms …

… whilst we also

recognised some of

the big paradoxes

which nobody has

ever solved …

Brand development that combines deep insights with detailed

analysis to create new brand meaning, structure and focus

• Optimising your brand portfolio for profitable growth

• Shaping your brand architecture for more impact

• Driving innovation in your brand and business

• Implementing strategies bold and creatively

Building stronger brands and winning propositions

brand.impact

Global ideas and best practices … … local insights and applications

geniusme

accelerating talent

development

the world’s best marketing development portfolio

cambridge.mla

Executive retreats for leadership teams …

time to think, to collaborate, to create

… time to build a better future

Retreats are customised to the needs of

leadership teams, combining the challenges

and opportunities of leadership, strategy and innovation

one inspiring day

genius.live Examples of recent keynotes and events:

new.ideas what next?

new.ideas

how do you win in markets today?

• Brand leaders

• Value, power, potential

• Hot brands, rising stars

• Sharing new insights

• Creating ideas together

• Building local ideas bank

• New Market Leaders

• The 21C Marketer

• Gamechangers

• MarketingGenius 2.0

• Creative forums

• Leader roundtables

• Work in progress

• New books for 2012+

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brand.index

genius.books

what are the best new ideas?

who are the best brands?

ideas.exchange

• Global index

• Local rankings

how can I access the best new ideas?

• 200 case studies

• 150 presentations

• 100 articles

• 150 tools

• New global insights

• New best practices

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genius.brain

inspiring case studies, global best practices …

… stimulating new ideas, and practical application

geniusme

genius works

Contact Hany Mwafy

hany.mwafy@geniusme.net

Or find more information at

www.geniusme.net