Embed Size (px)
DESCRIPTION
Join Kyiv's largest network of Ukrainian and foreign professionals! Fryday Kyiv is a vibrant community that has regular meetings in Kyiv gathering several hundred guests at top venues. Fryday Kyiv attracts a professional and cosmopolitan crowd and gives you an opportunity to broaden your horizons, find new business contacts and meet interesting people. Fryday Kyiv is organized with an irregular schedule and visits a new venue each time giving you the possibility to see more of both Kyiv and its great variety of residents at the same time. The organizers behind Fryday Kyiv are all from Stockholm where Afterworks have a long tradition. Relocated to Kyiv they missed the chance to socialise and decided to create their own Afterwork club – Fryday Kyiv. Fryday has a great online community with more than 9,000 members on LinkedIn and more than 8,500 on Facebook and we always add photos and videos from our events. Come, talk, drink and laugh for a few hours to kick-start the weekend. No tables reserved, no times to keep, no entrance fees to pay and your friends and colleagues are more than welcome to join!
Citation preview
Kyiv’s best afterwork!
What is Fryday™: Kyiv?
MISSION: bringing people together by creating a platform for the community.
HOW OFTEN? twice per month.
WHERE? top venues in Kyiv.
WHO? cosmopolitan professionals.
HOW MANY? about 4-600 guests each event.
Fryday Kyiv is a social event for cosmopolitan professionals in Kyiv.
The story
Fryday Kyiv was created by three Swedish nationals living in Kyiv: Gustav Hultgren, Ulrika Kerje & Anders Östlund
The idea of Fryday comes from the Stockholm style after work mingles.
The first event was on April 23rd 2010 with 17 guests. Today the events are frequented by more than 600 people.
Gustav Hultgren
Ulrika Kerje
Anders Östlund
Our advantages• The biggest network of Ukrainian and foreign professionals!
– 40+ events in 2 years– Overall around 8000 unique guests – 30 top venues in Kyiv visited
• Strong Social Media presence
• Target audience involvement
• We put our guests interests first
• Great flexibility in ways to cooperate
Why people come?– to have a nice night out for free– to visit top venues– to become part of the
cosmopolitan crowd– open invitation to friends or
colleagues – no registration or reservation
requested– perfect atmosphere for making
business connections– always in the downtown
Ukrainians75%
Foreign25%
Male45%
Female55%
CooperationPromoting your products trough Fryday gives you access to a selected group with above average disposable income.
TOP level group with fantastic reach
Executives and internationals
Embassies, trade chambers and other
Business owners
Guests profile• 25% are owners or executives of the
business• 20% earns more than 2000$ (9% more
than 4000$)• 60% people got to know about Fryday
from social media
Middle management
47%
Other27%
Owners11%
Executives11%
1000-2000 $
>4000$
3000- 4000$
2000- 3000$
<1000$
Network
E-mail subscribers
8, 500+
9,000+
59,000+
Present also in
Venues
Sponsors
• Intercontinental • Organika Ukraina• Stella Artois• Intercomp Global Services • Oreanda Champagne
• Cutty Sark• Finlandia Vodka • Red Bull • Slavutich
How do we work with sponsors?
Media and PartnersSince December 2011 our constant media partner is
Kyiv Post – the biggest weekly English newspaper
Ways we advertise
Other mediaOther media-partners:
• Delo: weekly newspaper and online portal.• Business Ukraine: monthly magazine.• Most.ua: on-line portal
We had publications in the following media:
• Most.ua• Outsourcing to Ukraine• Plancast.com• Touch.net• others
People about Fryday:• ‘Best and most active business networking platforms in Ukraine - Fryday
Kyiv.’ Alexander Lipsky, PR-
manager
• ‘I had the honor of attending several Fryday parties at the most trendy spots across the city. You could get in touch with many nice and intriguing people. Definitely memorable event! Great to be part of it!’
Evgeni Mitev, Copywriter, LEO BURNETT
• ‘Great event, wonderful business connections’ Leo Armany, Reston Coach Transportation
Get connected!
Fryday Kyiv frydaykyiv
Fryday
fryday.kyiv
Fryday Kyiv
FrydayKyiv
FrydayKyiv
Contacts
Gustav HultgrenFounder
+380 50 331 6000
Anders ÖstlundFounder
+380 97 828 9474
Maria RudProject Manager+38 097 931 53 25
e-mail: [email protected]
