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Introduction• ITISESSENTIALFORASELF-PUBLISHERTOUNDERSTANDTHEDIFFERENCESBETWEENTHEFOREWORD,PREFACE,ANDINTRODUCTIONOFABOOK.

• Eachsectionplaysavitalroleinthecriticalandfinancialsuccessofthebook.

• Withoutthesethreesections,anon-fictionbookisincomplete,andnotgivingthereaderstheirmoney’sworth.

Forewordvs.Prefacevs.Introduction

1.TheForeword(Whythereadershouldreadthebook)

• Theforewordistheplaceforaguestauthortoshowthereaderwhytheyshouldbereadingthisbook.

• Theforewordofabookisamajorsellingtoolforthebook.• Ifitiswrittenproperly,andbytheappropriatepersonforthejob,thebook’sauthorwillgainalotofcredibilityinthereader’seyes.

Forewordvs.Prefacevs.Introduction

1.TheForeword(Whythereadershouldreadthebook)

• Itisimportanttorememberthattheauthorofthebookshouldnotwritetheforeword.

• Instead,theauthorofthebookcanusetheprefaceaswellastheintroductiontosaywhatneedstobesaidaboutthebook.

• Forewordsintroducethereadertotheauthor,aswellasthebookitself,andattempttoestablishcredibilityforboth.

Forewordvs.Prefacevs.Introduction

1.TheForeword(Whythereadershouldreadthebook)

• Aforeworddoesnotgenerallyprovidethereaderanyextraspecificinformationaboutthebook’ssubject.

• Butinstead,itservesasareminderofwhythereadershouldreadthebook.

• Theforewordmustmakeanemotionalconnectionwiththereader.

Forewordvs.Prefacevs.Introduction

2.ThePreface(Howthebookcameabout)

• Theprefaceisaplaceforthebook’sauthortotellthereaderhowthisbookcameintobeing,andwhy.

• Itshouldbuildcredibilityfortheauthorandthebook.• Theprefaceisverysimilartotheforeword,exceptthattheprefaceiswrittenbythebook’sauthor.

Forewordvs.Prefacevs.Introduction

2.ThePreface(Howthebookcameabout)

• Theprefaceisalsoanimportantsellingtoolforthebook.• Heretheauthorshouldexplainwhytheywrotethebook,andhowtheycametowritingit.

• Theauthorshouldbeshowingthereaderwhytheyareworthreading.

Forewordvs.Prefacevs.Introduction

3.TheIntroduction(Aboutthecontentofthebook)

• Theintroductionintroducesthematerialthatiscoveredinthebook.

• Heretheauthorcansetthestageforthereader,andpreparethemforwhatcanbeexpectedfromreadingthebook.

Forewordvs.Prefacevs.Introduction

3.TheIntroduction(Aboutthecontentofthebook)

• Theintroductionisawayfortheauthortograbthereader,andintensifythereader’sdesiretofindoutmore,andhopefullydevourtheentirebook.

• Intheintroductiontheauthorcanquicklyandsimplytellthereaderwhatistoberevealedinmuchgreaterdetailiftheycontinuereading.

Forewordvs.Prefacevs.Introduction

Conclusion

• Asyoucansee,itisimperativetounderstandthebasicdifferencesinthesethreebooksectionsinordertoproduceaprofessionallookingandcompleteself-publishedbook.

• Eachsectionisclearlydifferent,andeachperformsaspecificfunctioninthebook.

• Therefore,aself-publisherwillneedtoputalotofthoughtandeffortintoproducingthesethreevitalsections.fini

Forewordvs.Prefacevs.Introduction

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©2016JosephC.Kunz,Jr. Forewordvs.Prefacevs.Introduction

AboutMe

Memberof:• IBPA: IndependentBookPublishersAssn.• AIA: Assn.OfIndependentAuthors• NFAA: Non-FictionAuthorsAssn.• BookWorks:TheSelf-PublishersAssn.

Author,educator,businessowner,husband,andfatheroftwins.

©2016JosephC.Kunz,Jr. Forewordvs.Prefacevs.Introduction

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©2016JosephC.Kunz,Jr. Forewordvs.Prefacevs.Introduction

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publishing,aswellasrunningmybusiness.

©2016JosephC.Kunz,Jr. Forewordvs.Prefacevs.Introduction