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STRATEGY
- Increasing the number of offers that lead to sales;
- Encouraging new business to begin exports;
- Encouraging existing business to find new markets and increase sales;
- Clarifying networks and focus on where the results come from;
- Building a business hub concept (by doing);
- Professional local presence increases sales opportunities;
- Implementation the Astana–Oulu twin city agreement
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Coordinator*State Company
Companies
Business Hub(Executive Body)
Astana, KazakhstanBusiness development
* - Business Oulu has a long positive partnership with Kazakhstan’s companies and state bodies; has signed Cooperation Agreement with City of Astana.
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SERVICES (1)
• Finnish Business Hub will give professional presence in Kazakhstan’s market;
• Local presence will give Finnish business direct market access;
• The team will work from validation of Finnish companies, improve thebusiness model and sales of the partners (member companies);
• Participation fees.
SERVICES
PREPARATION CREATING SALES OPPORTUNITIES
FOLLOW UP
INFORMATION
• Multinational businessenvironment (space)• Arranging trade delegations• Local presence in foreign
countries• Showroom (Tailor made
services, fee based)• Locating partners• Facilitating sales
• Participation in tradeshows and B2B• Join in negotiations
(hand picked)• Matchmaking with or
on behalf of partners• Participation in local
conferences, seminars
• Inform about businessopportunities• Search and informing of
public tenders•Permanent presentation•Regulatory affairs
•Competitive product•Resources•Company/product
profiles
Free services Free servicesFee based
Fee based
Database / Information
• Presentation of the companies’ possibilities/products/technologies on behalfor with the Companies;
• Participating in exhibitions, conferences, seminars, B2B meetings,matchmaking events on behalf or with the Companies;
• Monthly monitoring of the purchasing/tender plans of the Ministries, nationalcompanies and other business units => assisting in preparation of the offersand bids together with the Companies;
• Identifying the partners in Kazakhstan;
• Regulatory affairs;
• Assistance in localization and structure the projects according to theKazakhstan’s legislation;
• Facilitate business, technical and other types of collaborations;
• Pre-market researches by request of companies;
• Role of “project office” by assisting in execution of the particular projects.
• *In-depth market analysis to facilitate business decision-making in any markettransaction;
• *Due-diligence.
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SERVICES (2)
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TENDER DATA BASE
Short description of offers, public tenders,
other opportunities, no contact information,
upcoming events
All public tenders, opportunities seen, with full description
and contact information.
Finnish Business Hub will also monitor
tenders for the clients
Database
INFORMATION
FREE INFORMATION
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Criteria for the companies:
• Fit to one of the priority sectors (oil and gas, mining, IT, agriculture, food industry,new construction materials, clean/green technologies for municipal andindustry);
• Has own competitive product/technology/service;
• Internationalization ability;
• Resources to work abroad (depends on project).
3 steps to penetrate new developing market and join the Hub:
• Submit info about Company and products;
• Sign Agreement with Finnish Business Hub and get a “Member” status;
• Start working.
MANUAL FOR FINNISH COMPANIES TO JOIN FINNISH BUSINESS HUB
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Products, technologies, services – 3D models, videos, samples, etc.Matchmaking zone
(conference room, etc. )
Office(Business Hub)
SHOW-ROOM
Finnish Business Hub located in the down-town of Astana (close to big companies, ministries, etc.)
Kaz-Fin Business Council
INTERACTIVE WEB-PORTAL:- monitoring of the current
projects – atlas of the projects;
- latest Finnish news and technologies;
- offers and requests;- etc.
E-WEB-STORE- possibility to direct contact
and buy goods or services from a seller;
- Web-shop for all products and services presented in Hub.
MONITORING OF THE MARKET OF KAZAKHSTAN
AND CENTRAL ASIA
INFORMATION CAMPAIGNS TO INCREASE AWARENESS
OF THE POTENTIAL CLIENTS
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MAIN TOOLS AND TECHNIQUES
• Further expansion to Central Asia and Custom Union markets;
• Quick, relatively inexpensive and easy way to work;
• Good way for the Companies to look at the current marketsituation;
• Research the market and business environment of Kazakhstan;
• Fastest way to get information about other countries;
• Easy to export to other developing markets through Kazakhstan.
ADVANTAGES
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PROFESSIONAL TEAM OF FINNISH BUSINESS HUB
• Petri Karinen, Team Leader
• Mukhtar Mankeyev, General Manager (Kazakhstan)
• Jukka Olli
• Jarmo Lauronen
• Olli Lötenoja
• Maya Terning
• Sanna Savolainen
• Merja Aikio
• Marja Melnikova
• Henry Koivukangas, Secretary
Thank you for attention!
Contacts of Finnish Business Hub in Kazakhstan
MUKHTAR MANKEYEV
Head
Finnish Business Hub
Mob. +7 705 800 08 59
E-mail: [email protected]
Contacts of Finnish Business Hub in FinlandPETRI KARINEN
Senior Advisor, Business DevelopmentBusiness Oulu
Mob. +358 44 703 1360E-mail: [email protected]