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“Finnish Business Hub” (Kazakhstan) Investing for the future Mukhtar MANKEYEV HEAD

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“Finnish Business Hub”(Kazakhstan)

Investing for the future

Mukhtar MANKEYEV

HEAD

STRATEGY

- Increasing the number of offers that lead to sales;

- Encouraging new business to begin exports;

- Encouraging existing business to find new markets and increase sales;

- Clarifying networks and focus on where the results come from;

- Building a business hub concept (by doing);

- Professional local presence increases sales opportunities;

- Implementation the Astana–Oulu twin city agreement

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Coordinator*State Company

Companies

Business Hub(Executive Body)

Astana, KazakhstanBusiness development

* - Business Oulu has a long positive partnership with Kazakhstan’s companies and state bodies; has signed Cooperation Agreement with City of Astana.

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SERVICES (1)

• Finnish Business Hub will give professional presence in Kazakhstan’s market;

• Local presence will give Finnish business direct market access;

• The team will work from validation of Finnish companies, improve thebusiness model and sales of the partners (member companies);

• Participation fees.

SERVICES

PREPARATION CREATING SALES OPPORTUNITIES

FOLLOW UP

INFORMATION

• Multinational businessenvironment (space)• Arranging trade delegations• Local presence in foreign

countries• Showroom (Tailor made

services, fee based)• Locating partners• Facilitating sales

• Participation in tradeshows and B2B• Join in negotiations

(hand picked)• Matchmaking with or

on behalf of partners• Participation in local

conferences, seminars

• Inform about businessopportunities• Search and informing of

public tenders•Permanent presentation•Regulatory affairs

•Competitive product•Resources•Company/product

profiles

Free services Free servicesFee based

Fee based

Database / Information

• Presentation of the companies’ possibilities/products/technologies on behalfor with the Companies;

• Participating in exhibitions, conferences, seminars, B2B meetings,matchmaking events on behalf or with the Companies;

• Monthly monitoring of the purchasing/tender plans of the Ministries, nationalcompanies and other business units => assisting in preparation of the offersand bids together with the Companies;

• Identifying the partners in Kazakhstan;

• Regulatory affairs;

• Assistance in localization and structure the projects according to theKazakhstan’s legislation;

• Facilitate business, technical and other types of collaborations;

• Pre-market researches by request of companies;

• Role of “project office” by assisting in execution of the particular projects.

• *In-depth market analysis to facilitate business decision-making in any markettransaction;

• *Due-diligence.

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SERVICES (2)

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TENDER DATA BASE

Short description of offers, public tenders,

other opportunities, no contact information,

upcoming events

All public tenders, opportunities seen, with full description

and contact information.

Finnish Business Hub will also monitor

tenders for the clients

Database

INFORMATION

FREE INFORMATION

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Criteria for the companies:

• Fit to one of the priority sectors (oil and gas, mining, IT, agriculture, food industry,new construction materials, clean/green technologies for municipal andindustry);

• Has own competitive product/technology/service;

• Internationalization ability;

• Resources to work abroad (depends on project).

3 steps to penetrate new developing market and join the Hub:

• Submit info about Company and products;

• Sign Agreement with Finnish Business Hub and get a “Member” status;

• Start working.

MANUAL FOR FINNISH COMPANIES TO JOIN FINNISH BUSINESS HUB

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Products, technologies, services – 3D models, videos, samples, etc.Matchmaking zone

(conference room, etc. )

Office(Business Hub)

SHOW-ROOM

Finnish Business Hub located in the down-town of Astana (close to big companies, ministries, etc.)

Kaz-Fin Business Council

INTERACTIVE WEB-PORTAL:- monitoring of the current

projects – atlas of the projects;

- latest Finnish news and technologies;

- offers and requests;- etc.

E-WEB-STORE- possibility to direct contact

and buy goods or services from a seller;

- Web-shop for all products and services presented in Hub.

MONITORING OF THE MARKET OF KAZAKHSTAN

AND CENTRAL ASIA

INFORMATION CAMPAIGNS TO INCREASE AWARENESS

OF THE POTENTIAL CLIENTS

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MAIN TOOLS AND TECHNIQUES

• Further expansion to Central Asia and Custom Union markets;

• Quick, relatively inexpensive and easy way to work;

• Good way for the Companies to look at the current marketsituation;

• Research the market and business environment of Kazakhstan;

• Fastest way to get information about other countries;

• Easy to export to other developing markets through Kazakhstan.

ADVANTAGES

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PROFESSIONAL TEAM OF FINNISH BUSINESS HUB

• Petri Karinen, Team Leader

• Mukhtar Mankeyev, General Manager (Kazakhstan)

• Jukka Olli

• Jarmo Lauronen

• Olli Lötenoja

• Maya Terning

• Sanna Savolainen

• Merja Aikio

• Marja Melnikova

• Henry Koivukangas, Secretary

Thank you for attention!

Contacts of Finnish Business Hub in Kazakhstan

MUKHTAR MANKEYEV

Head

Finnish Business Hub

Mob. +7 705 800 08 59

E-mail: [email protected]

Contacts of Finnish Business Hub in FinlandPETRI KARINEN

Senior Advisor, Business DevelopmentBusiness Oulu

Mob. +358 44 703 1360E-mail: [email protected]