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Conor Lynch © 09 Nov 2010 FINANCIAL EXECUTIVES ASSOCIATION

Financial Execs Assoc. - Connector - 10 11 10 cl

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Introduction to social media for the Financial Executives Association in Ireland

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Conor Lynch ©

09 Nov 2010

FINANCIAL EXECUTIVES ASSOCIATION

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Over 12 years of experience in online marketing with awards including iia’s Irish ‘Internet Marketer of the Year’ in 2005

Current Chair of the Irish Internet Association Social Media Working Group

Conor has worked for many startups, SMEs and brands like RaboDirect, Coca-Cola, Meteor, Nokia, Vodafone, Toyota, Guinness & Aer Lingus

Connector has worked for ISME, Inventorium, Canon, Hewlett Packard and TheChurch.ie and trained numerous SMEs

CONOR LYNCH

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What is Social Media?

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Social media uses web-based technologies to turn communication into interactive dialogues utilising user-generated content (UGC).

Social media can take many different forms, including Internet forums, weblogs, social blogs, micro-blogging, wikis, podcasts, pictures, video, rating and social bookmarking.

SOCIAL MEDIA

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Social Media distributes shareable

content

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Social Media is about

people talking

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Social Media connects people online and offline

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Tribes are groups

of people connected to one another, connected to

an idea

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People Talking

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FACEBOOK CONVERSATIONS

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TWEETDECK

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LINKEDIN GROUPS

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FOURSQUARE CHECK INS

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People Creating

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PANORAMIO PHOTOS

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YOUTUBE CHANNEL

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MOBILE VIDEO

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MOBILE MAPS & APPS

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AUGMENTED REALITY

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People Buying

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GROUP PURCHASING

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RECOMMENDATION

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AboutSocialMedia.ie

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SOCIALMEDIA.ie SERVICES

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SOCIAL MEDIA PACKS

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Email - [email protected] – 086 811 8833Twitter - @connector_ie

Web Sites:

www.connector.iewww.socialmedia.iewww.connector.tv

THANK YOU!