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Finance Management in
Project - Training
Start your day with a smile, and see how fun it is going around the world and looking the angry faces of everybody else “… Mafalda
Who you are?
• At less you know Two streitness and Two weekness of your self?
• How do you work under stress?• Did you wake up with a smile today?• Do you really know who to work in team?• Do you think you leadership material?
Leadership (Be easy to follow,
Last Session Review
Project Planning StagesWhere do you
want to go?
General Idea of the Project
Vision
Goal
Mesurement
What do you have now?
Description
Values
Target audience
Duration/ Timelimit
MainTask/ Secundary
Task
What else do you need?
Money
Knowledge
Expertise on Production
Partners
Profits > Cost
1 2 ?
Market Research
Market research• Market research is any organized effort to
gather information about markets or customers. It is a very important component of business strategy.
• Market research is a key factor to get advantage over competitors. Market research provides important information to identify and analyze the market need, market size and competition.
5 steps in the marketing research prosecc:
• Define a problem and research objectives • Develop the research plan • Collect the information• Analyze the information and present the findings • Make a decision
Methodologically, marketing research uses the following types of research designs:
• questionnaires, • focus groups, • in-depth interviews, • experimental techniques• observations made at one time or observations occur
over several time-periods
Segmentation of market: To divide a market by a strategy directed at gaining a major portion of sales to a subgroup in a category, rather than a
more limited share of purchases by all category users.
Examples:• Gender• Age• Price • Location• Religion• Income• Size of Household
Strategy is the direction and scope of an organisation over the long-term: which achieves advantage for the organisation through its configuration of resources within a challenging environment, to meet the needs of markets and to fulfil stakeholder expectations
Simulation
Budgeting
Budgeting
Budget: is a plan that outlines an organization's financial and operational goals. Budget may be thought as an action plan.
… helps a business allocate resources, evaluate performance, and formulate plans.
The basic process of planning a budget involves listing the business's fixed and variable costs on a monthly basis and then deciding on an allocation of funds to reflect the business's goals
•Excel Example
Budgeting Scale (Tips)Estimated Numbers for your Project
Assistance
Sales Subsidies
Incomes Cost of Operation
Extra Incomes Extra Expenses
Sponsorships Discounts
Other incomes Other Cost
Total Incomes Total Cost
Cash Flow
Money estimated
Excel :
Fundrasing
Fundrasing
• Fundraising is just what it appears to be - the raising of funds or money. For a non-profit, fund raising is often the only way to get the money to pay for the facilities and programs that the group wishes to organize. Fundraising can take many forms, from sales to direct asking for money to organizing events or lotteries for which people will pay.
Why is Fundraising Important?
• Fundraising can help raise awareness through newspapers or newsletters, it can help a group establish an Internet site, and it can help people that the group is hoping to help. For example, a women’s shelter will need money for a shelter space, money for food and board for abused women, and money for programs such as education and job training for the women who visit the center
Why do I need to learn about Fundraising?
• Plenty of people assume that fundraising is as simple as holding bake sales or some other organizational activity until enough money is raised
Marketing Questions To Ask When Targeting Fundraising Donors
• Where can I find people who are interested in the issue our non-profit is furthering?
• What do people interested in our issue read? Where do they go? What groups do they belong to?
• What sort of person is so likely to be interested in our groups’ issue that they will be willing to help our non-profit financially?
• What companies in my area have contributed to similar non-profit groups in the past?
• What sort of fundraising effort would be most likely to draw the people who are most likely to be interested in out group’s mandate?
• Are there government agencies or philanthropic agencies that tend to give money for causes that are similar to our group’s mandate?
What Do Donors Want To Hear From You?
• To assuage a fear• To make a contribution: • Tax deductions• A chance to win• Emotional benefit• Immortality• Products
How To Find The Best Ones for Your Non-Profit
• There are a few things that separate a good fundraising idea from a bad one:
• Cost of getting going should be what you can afford to spend
• Good use of resources and talents• You have enough people power - or can get
enough for it
Work with partness
Example
Grants Application & Proposal Creation
Grants application and proposal creation
What is a grant?
Grants application and proposal creation
A type of financial assistance awarded to:
- Person - Organisation
Grants application and proposal creation
What are the potential sources of funding?
Grants application and proposal creation
- Government - Enterprise - Individual sponsorships - Foundations
Who can get a grant?
Grants application and proposal creation
IndividualsStudentsYouth organizationsCommunity groupsRecreation clubs and organizationsLocal GovernmentNot-for-profit organizationsSchools
Grants application and proposal creation
Where can I find out what grants are available?- Internet- Newspapers
How do I apply for a grant?Different requirements for each application. Grant guidelines Evidence that you or your organization can do what it proposes.
Grants application and proposal creation
Grant example
Where do you want to go?
Example:
Grant example
Grant example
Grant example
Selling
SellingSell: A transaction between the seller and the
prospective buyer or buyers.
•No-pressure selling•Targeted selling
…art of persuading the consumer that buying the product or service will benefit him or her
•High-pressure selling •Persuasive selling
Different Types of Sell:
Key words for Selling• Communicating the benefits of your product or
service to the consumer• Communication avility/ Be direct• The messeage need to be easy and simple to
remember• Ask How is he/she• consumer need to be convinced that he or she
will personally experience the benefits of your service/product
“Sell a friend”
Simulation
Project Accountability
Project accountability
Conclusion1. Market Research and analisys2. Budgeting3. Fundrasing: -Work with Partness -Grants application and proposal creating4. Selling5. Project accountability6. Feedback
Feedback
Questions&
Answers
Thank you for attention