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Festive Consumer Behavior and how Small Businesses Can Cash In
One third of SMB believe in seasonal trading.
How festive season affects consumer behavior?
59.6% of household spending will be on gifts.
It is the perfect time to offer gift cards.
65% of consumers plan to browse online.
Consumers are taking out time to do research.
62% of shoppers tweet about purchases.
Step up your Twitter activity throughout the holiday season.
47.7% of shoppers say that pins inspired holiday gifts.
Pinterest has great potential. Unlock it.
67.2% said they are most likely to share coupons.
Organize campaigns and contests to giveaway coupons.